{"id":17062,"date":"2026-07-01T08:03:43","date_gmt":"2026-07-01T06:03:43","guid":{"rendered":"https:\/\/hotel-webdesign.com\/pourquoi-les-solutions-cle-en-main-des-plateformes-ne-suffisent-pas\/"},"modified":"2026-07-01T08:03:43","modified_gmt":"2026-07-01T06:03:43","slug":"why-turnkey-platform-solutions-are-not-enough","status":"publish","type":"post","link":"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-solutions-cle-en-main-des-plateformes-ne-suffisent-pas\/","title":{"rendered":"Why platforms\u201c \u201dturnkey\" solutions are not enough"},"content":{"rendered":"<div id=\"fws_6a46048518bc0\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-top animatedbgvideo zindex-set\"  style=\"padding-top: 0px; padding-bottom: 0px;  z-index: 999;\"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: rgba(255,255,255,0.09); \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:rgba(255,255,255,0.01);  opacity: 0.3; \"><\/div><\/div>\n\t\t\t<div class=\"video-color-overlay row-bg-layer\" data-color=\"\"><\/div>\n\t\t\t\n\t\t\t<div class=\"nectar-video-wrap row-bg-layer\" data-bg-alignment=\"\">\n\t\t\t\t<div class=\"nectar-video-inner\">\n\t\t\t\t<video class=\"nectar-video-bg\" width=\"1800\" height=\"700\" preload=\"auto\" loop autoplay muted playsinline><\/video>    \t\t<\/div>\n\t\t\t <\/div>\n\n\t\t\t<div class=\"nectar-shape-divider-wrap no-color\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"curve_opacity\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\"> <path d=\"M 0 14 s 88.64 3.48 300 36 c 260 40 514 27 703 -10 l 12 28 l 3 36 h -1018 z\"><\/path> <path d=\"M 0 45 s 271 45.13 500 32 c 157 -9 330 -47 515 -63 v 86 h -1015 z\"><\/path> <path d=\"M 0 58 s 188.29 32 508 32 c 290 0 494 -35 494 -35 v 45 h -1002 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"\" class=\"vc_col-sm-9 postcontentcolumn wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-border-radius=\"10px\" data-shadow=\"medium_depth\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(255,255,255,0.01)\" data-bg-opacity=\"0.5\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.5; background-color: rgba(255,255,255,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"herethecontent\">\n<p>turnkey solutions<\/p>\n<h2>The problem isn\u2019t the tool, it\u2019s the implicit promise<\/h2>\n<p>When a platform sells turnkey, it rarely sells a product: it sells a promise of simplicity. The promise is appealing because it answers a real fatigue within organisations: lack of time, technical skills, budget, and sometimes weariness with the complexity of digital projects. Yet this promise carries a dangerous implication: everyone has the same needs, and the tool already knows what\u2019s best for you. In practice, that is almost never true.<\/p>\n<p>Platforms excel at standardising, industrialising and making things accessible. But as soon as differentiation, commercial performance, data governance, compliance, or personalisation of the experience are concerned, turnkey becomes a rigid framework. And the more your activity relies on digital (acquisition, booking, customer relations, operations), the more this framework stiffens your decisions instead of speeding them up.<\/p>\n<p>The question is therefore not whether these solutions are bad. The question is: what do you give up in exchange for the initial comfort? And above all: when does that comfort turn into dependency, hidden costs, or lost revenue?<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Why platforms\u201c \u201dturnkey&quot; solutions are not enough\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-close-up-of-young-mixed-race-female-graphic-design-2025-04-03-06-07-52-utc.jpg\" alt=\"hotel marketing \u2014 Why platforms\u201c \u201dturnkey\u201d solutions are not enough\" \/><\/p>\n<h2>Standardisation creates speed\u2026 then inertia<\/h2>\n<p>At the start, platforms allow you to move quickly: site templates, forms, payment modules, marketing tools, automations, dashboards. This quick start is real. But this initial speed is often accompanied by structural inertia. You progress quickly as long as you stay on the prescribed rails. As soon as you want to optimise a detail that matters (a conversion funnel, a pricing logic, CRM segmentation, a specific mobile experience), you discover the limits: unavailable options, settings that are too generic, rules that cannot be changed.<\/p>\n<p>It\u2019s the perpetual prototype effect: you launch, you populate, you publish\u2026 then you get used to making do. Teams work around instead of building. They add external tools (often redundant), stack integrations, create manual procedures to compensate for what the platform cannot do. And little by little, the system becomes more complex than if you had built a base genuinely fit for purpose from the start.<\/p>\n<h2>Hidden costs that don\u2019t appear on the invoice<\/h2>\n<p>The price shown for a platform is rarely the real cost. Hidden costs are found in:<\/p>\n<p>1) The time teams spend adapting the business to the tool, rather than the other way around.<\/p>\n<p>2) Additional subscriptions: premium modules, connectors, essential third\u2011party tools (CRM, emailing, analytics, GDPR consent, A\/B testing, chat, etc.).<\/p>\n<p>3) Performance limits: a site or experience that converts less is not a technical limitation, it is a loss of revenue.<\/p>\n<p>4) Switching costs: when you have to migrate, rebuild, reconfigure, reimport data, requalify leads, retrain teams.<\/p>\n<p>This pay little at first, pay dearly in optimisation model is all the more insidious because it does not appear in a conventional budget table. It appears in missed opportunities.<\/p>\n<div class=\"hwd-google-cta\">\n<div class=\"hwd-google-cta__logo\">\n    <img decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/agence-web-hotel-2.gif\" alt=\"Google\" loading=\"lazy\"\/>\n  <\/div>\n<div class=\"hwd-google-cta__content\">\n<p>      <strong>Hotel Web Design<\/strong> is a Google partner with <strong>Google Hotels<\/strong> :<br \/>\n      your availabilities and prices are continuously sent to Google, which displays free booking links to your booking page.<br \/>\n      These links can represent around <strong>10% to 15%<\/strong> additional commission-free bookings. Read the article on <a href=\"https:\/\/hotel-webdesign.com\/en\/google-free-hotel-booking-links-how-to-benefit\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n        Google's free booking links<br \/>\n      <\/a>.<\/p>\n<\/div>\n<\/div>\n<h2>Dependency on the platform: a gradual lock\u2011in<\/h2>\n<p>Many organisations realise too late that they have not merely chosen a tool: they have chosen a dependency. The lock\u2011in happens gradually, often via:<\/p>\n<p>Data that is difficult to export cleanly (contacts, histories, events, consents, segments).<\/p>\n<p>Proprietary templates and components that make migration costly.<\/p>\n<p>Easy integrations at the start, but fragile as soon as you want to customise.<\/p>\n<p>Commercial rules imposed: commissions, paid promotion, opaque arbitrations, contractual constraints.<\/p>\n<p>In hospitality for example,\u4f9ddependence can play out across several layers: visibility, distribution, customer relationship and pricing. If this topic concerns you, the article <a href=\"https:\/\/hotel-webdesign.com\/en\/why-otas-control-your-customer-relationships\/\" target=\"_self\">Why OTAs control your customer relations<\/a> shows how a platform can become the indispensable intermediary between you and your customers, even when you think you control your online presence.<\/p>\n<h2>Data: a frequent blind spot of turnkey solutions<\/h2>\n<p>Data is one of the areas where the promise of simplicity unravels fastest. Platforms offer ready-made dashboards, standard metrics, and sometimes automated insights. But your decisions rarely rely on standard metrics. You need to combine sources, attribute your conversions correctly, understand your segments, measure profitability by channel, analyse recurrence, anticipate seasonality, manage consents, trace multi-device journeys.<\/p>\n<p>Yet out-of-the-box solutions often offer:<\/p>\n<p>Limited access to raw data.<\/p>\n<p>Simplistic attribution models.<\/p>\n<p>Partial exports, sometimes paid.<\/p>\n<p>Rigid data schemas.<\/p>\n<p>A difficulty in establishing clear governance (quality, security, lifecycles, archiving).<\/p>\n<p>This is not a technical detail: it\u2019s the difference between steering and being driven. To grasp the scale of modern challenges (backup, resilience, governance, operations), you can consult <a href=\"https:\/\/www.cohesity.com\/content\/dam\/cohesity\/resource-assets\/solution-guides\/the-essential-guide-to-modern-data-management-fr.pdf\" target=\"_blank\" rel=\"noopener\">The essential guide to modern data management<\/a>. Even if you are not an IT department, you will see how data goes beyond simple reporting.<\/p>\n<h2>Personalisation: when options do not mean strategy<\/h2>\n<p>Platforms often confuse personalisation with configuration. You can change colours, choose a layout, enable a module, add a field. That\u2019s useful, but it isn\u2019t a digital strategy. A strategy is expressed through choices: which messages for which profile, which journey for which intent, which social proof for which context, which accepted friction to avoid unqualified enquiries, which incentive to favour direct contact over intermediaries.<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Why platforms\u201c \u201dturnkey&quot; solutions are not enough\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc.jpg\" alt=\"hotellerie \u2014 Why platforms\u201c \u201dturnkey\u201d solutions are not enough\" \/><\/p>\n<p>When the tool dictates the journey, you end up optimising what the tool can measure, not what really matters. It\u2019s exactly the pitfall summed up by <a href=\"https:\/\/cobalt-studio.fr\/blog\/ia-no-code-templates-creation-site-internet\" target=\"_blank\" rel=\"noopener\">AI, no-code, templates: why the tool alone is not enough to \u2026<\/a> : production is easier, but the gap between having a site and having an effective setup remains whole.<\/p>\n<h2>Platforms simplify operations, but standardise the experience<\/h2>\n<p>If your sector is highly competitive, experience becomes an advantage. Yet platforms tend to homogenise: the same page structures, the same navigation patterns, the same trendy sections, the same forms. In the short term this reassures: it\u2019s tidy, it resembles the standards. In the medium term it dilutes your distinctiveness: your brand becomes interchangeable.<\/p>\n<p>In industries where trust is key (hospitality, healthcare, premium services, complex B2B), interchangeability is costly. It manifests as:<\/p>\n<p>A drop in perceived value.<\/p>\n<p>Increased price sensitivity.<\/p>\n<p>Greater dependence on acquisition platforms.<\/p>\n<p>A constant need to buy visibility, for lack of a differentiating narrative and experience.<\/p>\n<h2>The launch myth: a site is not a project, it\u2019s a living system<\/h2>\n<p>Packaged solutions are often sold as a project: you choose a theme, fill in the content, launch. But a digital setup is not a fixed deliverable. It\u2019s a living system that must evolve: new offers, new customer expectations, new regulatory constraints, new channels, new conversion tactics, new integrations.<\/p>\n<p>The central question then becomes: does your platform facilitate continuous improvement, or only going live? Many turnkey solutions make iteration costly: as soon as you want to do better than a standard, you must add layers, plugins, scripts, or accept compromises.<\/p>\n<p>In a performance-oriented mindset, a website must be designed as a fully fledged sales channel. This is precisely the issue discussed in <a href=\"https:\/\/hotel-webdesign.com\/en\/how-a-website-can-become-your-best-sales-channel\/\" target=\"_self\">How a website can become your best sales channel<\/a> : we are not talking about aesthetics, but about mechanics (journey, proof, reassurance, speed, SEO, offers, tracking, conversion).<\/p>\n<h2>The situations where turnkey solutions fail most often: when the context is specific<\/h2>\n<p>There are contexts where the platform approach quickly shows its limits:<\/p>\n<p>When multiple stakeholders need to contribute (marketing teams, operations, management, partners) with rights and approvals.<\/p>\n<p>When compliance is structural (GDPR, archiving, security, accessibility, public procurement, sector-specific requirements).<\/p>\n<div class=\"hwd-cta-wrap\" style=\"background-image:url('https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/04\/Header-Hotel-Web-Design-agence-web-hotels-3.jpg');\">\n<div class=\"hwd-cta-card\">\n<div class=\"hwd-cta-logo\">\n      <img decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy.png\" alt=\"Hotel Web Design\" \/>\n    <\/div>\n<div class=\"hwd-cta-text\">\n<p>        <strong>Hotel Web Design<\/strong> is the 100% web agency dedicated to the hotel industry, supporting you in all aspects of digital communication: booking websites, natural search engine optimisation specialising in the hotel industry, Google Ads and Google Hotel Ads, social networking campaigns, graphic charters and logos.<\/p>\n<p class=\"hwd-cta-link\">\n        <a href=\"\/en\/contact\/\" target=\"_self\">Make an appointment today<\/a> for free advice on optimal digital management.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<p>When the offering is complex (multiple ranges, packages, seasonality, eligibility rules).<\/p>\n<p>When the customer relationship is multi-stage (before, during, after), and must be consistent across all touchpoints.<\/p>\n<p>When data must flow cleanly (PMS\/CRM\/ERP, BI, customer service, marketing automation).<\/p>\n<p>We also see it in the public sector: digitisation is not just about adding a form; it requires a service approach, clear journeys, accessibility, and organisational coherence. On this subject, <a href=\"https:\/\/jamespot.com\/blog\/communication-interne\/digitalisation-des-mairies\/\" target=\"_blank\" rel=\"noopener\">How to modernise a town hall's services without \u2026<\/a> illustrates well that the tool does not replace the method, nor change management.<\/p>\n<h2>Distribution and content platforms: convenience comes at a price<\/h2>\n<p>In the video, streaming or media world, turnkey solutions are particularly tempting: hosting, player, DRM, payment, apps, analytics. You can indeed save a huge amount of time. But again, the question is not does it work? but does it serve your model? Monetisation, acquisition, retention, multi-screen experience, personalisation, brand control: as soon as you step outside the box, you face technical and economic trade-offs.<\/p>\n<p>To understand why many choose this route (and what they actually gain from it), the article <a href=\"https:\/\/www.vodfactory.com\/blog-actualites-vod\/5-bonnes-raisons-de-choisir-une-solution-cle-en-main-pour-lancer-sa-plateforme-vod\" target=\"_blank\" rel=\"noopener\">5 advantages of choosing a turnkey video streaming CMS \u2026<\/a> is interesting. But reading between the lines is just as important: if these advantages exist, it is precisely because in return one accepts standardisation, limits to evolution, and sometimes dependence on the provider.<\/p>\n<h2>In hospitality: the turnkey approach can reinforce intermediation<\/h2>\n<p>In hospitality, the promise of simplicity often combines with another reality: the battle for direct bookings. Many establishments adopt packaged solutions (site, engine, widgets, campaigns) thinking at least we'll have something. But if the whole is not designed as a coherent sales system, the result is predictable: direct bookings grow little, and distribution platforms remain dominant.<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Why platforms\u201c \u201dturnkey&quot; solutions are not enough\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel.jpg\" alt=\"reservation directe \u2014 Why platforms\u201c \u201dturnkey\u201d solutions are not enough\" \/><\/p>\n<p>There is also a frequent ambiguity: some platforms are both partners (bringing business) and competitors (capturing the relationship, pressuring margins, standardising). This tension is detailed in <a href=\"https:\/\/hotel-webdesign.com\/en\/booking-and-airbnb-partners-or-competitors-of-your-hotel\/\" target=\"_self\">Booking and Airbnb: partners or competitors of your hotel<\/a>.<\/p>\n<p>And when people try to correct course, they often fall into quick fixes: permanent promotions, fake exclusives, marketing gimmicks, isolated actions. But these tactics can worsen dependency rather than reduce it. To avoid these pitfalls, <a href=\"https:\/\/hotel-webdesign.com\/en\/the-misguided-ideas-for-reducing-dependence-on-booking\/\" target=\"_self\">The ill-conceived ideas to reduce dependence on Booking<\/a> highlights common mistakes and their perverse effects.<\/p>\n<h2>What a bespoke approach actually delivers (and what it does not)<\/h2>\n<p>Bespoke is not a magic wand, and it is not always necessary. But when justified, it delivers concrete benefits:<\/p>\n<p>An architecture centred on your objectives (conversion, retention, qualification, average basket), not on a product demo.<\/p>\n<p>Measurable performance: clean analytics instrumentation, useful events, relevant dashboards, possible A\/B tests.<\/p>\n<p>An experience aligned with your positioning (proof, tone, visuals, storytelling, reassurance, controlled friction).<\/p>\n<p>Better governance: who publishes what, who approves, how we trace, how we secure.<\/p>\n<p>Scalability: adding features without breaking the existing system, robust integrations, controlled technical debt.<\/p>\n<p>Conversely, bespoke does not provide strategic clarity if it does not exist. It does not provide content if it is not produced. It does not provide the discipline of continuous optimisation if it is not implemented. It simply makes these things possible, and often more effective.<\/p>\n<h2>How to decide: platform, hybrid, or bespoke?<\/h2>\n<p>To decide, ask yourself simple questions:<\/p>\n<p>Do you have a competitive advantage that needs to be reflected in the digital experience (and not just in the messaging)?<\/p>\n<p>Does your acquisition depend on a single channel (with the risk of dependency)?<\/p>\n<p>Are your teams struggling with the tool (workarounds, manual tasks, limitations)?<\/p>\n<p>Is your data easily usable, and does it truly belong to you?<\/p>\n<p>Is your product\/service roadmap stable, or constantly evolving?<\/p>\n<p>Does your business require fine-grained personalisation (segments, offers, rules, dynamic content)?<\/p>\n<p>If you answer yes to several of these questions, a hybrid model (platform foundation + bespoke components) or bespoke solution driven by performance often becomes more rational than it appears.<\/p>\n<div class=\"frhwdquote\" style=\"background:url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k.jpg);background-size:cover;background-position:center center;box-shadow:inset 0 0 0 1000px rgba(255,255,255,.85);padding:6%;\">\n<h2 class=\"h2frhwdquote\">Your quote in 5 minutes<\/h2>\n<p><a class=\"apromodemo\" href=\"https:\/\/calendly.com\/rdv-webdesign\/prise-de-contact\/\" target=\"_blank\" rel=\"noopener\">Let's talk about your project<\/a><\/p>\n<\/div>\n<h2>The right antidote to turnkey: a process, not a technology<\/h2>\n<p>What packaged solutions most often lack is not a feature. It\u2019s a process: framing objectives, understanding journeys, defining metrics, conversion-focused design, useful content, clean data collection, a continuous improvement loop. A platform can support this process, but it does not replace it.<\/p>\n<p>In sectors such as hospitality, this approach benefits enormously from a partner who understands the business reality: seasonality, distribution, the value of direct bookings, CRM challenges, the trade-off between brand image and conversion. On this point, <a href=\"https:\/\/hotel-webdesign.com\/en\/how-a-hotel-specialist-agency-better-understands-your-business-challenges\/\" target=\"_self\">How a hotel-specialist agency better understands your business challenges<\/a> explains why the same site for everyone often ends up costing more than specialised support.<\/p>\n<h2>Conclusion: turnkey is enough to exist, rarely to perform<\/h2>\n<p>Turnkey platforms are excellent for starting quickly, testing an idea, standardising a simple need, or launching a basic setup. But as soon as performance, differentiation, control of customer relationships and data become strategic, they reveal their limits: rigidity, hidden costs, dependency, standardised experience, difficulty to iterate properly.<\/p>\n<p>The right question to ask yourself is not which platform to choose?, but what degree of control do I want to keep over my digital business?. If your answer involves controlling conversion, data, and evolution, then initial simplicity should not come at the cost of lasting complexity.<\/p>\n<h2>Next step: clarify your room for manoeuvre<\/h2>\n<p>If you want to quickly assess what you can keep on a platform, what you should adapt, and where your quickest gains lie (conversion, tracking, SEO, content, dependence on intermediaries), you can request <a href=\"https:\/\/calendly.com\/rdv-webdesign\/prise-de-contact\/\" target=\"_self\">Your 5-minute quote<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div style=\"\" class=\"vc_col-sm-3 blogsidebar wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-border-radius=\"10px\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"#E5E1E1\" data-bg-opacity=\"0.2\" data-hover-bg=\"#C5BDBD\" data-hover-bg-opacity=\"0.2\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.2; background-color: #E5E1E1;\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"img-with-aniamtion-wrap  custom-size\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"none\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"305\" width=\"1024\" data-animation=\"none\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1024x305.png\" alt=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1024x305.png 1024w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-300x89.png 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-768x229.png 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1536x457.png 1536w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-18x5.png 18w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1.png 1783w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n          <\/div>\n        <\/div>\n        \n      <\/div>\n    <\/div>\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1765898930642\" >\n\t<div class=\"txtsidebar\" style=\"text-align: center;\"><strong>Hotel Web Design<br \/>\nThe digital agency for the hotel, restaurant and tourism sector<\/strong><\/div>\n<div class=\"txtsidebar\" style=\"text-align: justify; margin-top: 25px;\">Thanks to our dual expertise in digital and the hotel industry, we can help hoteliers and owners with their transformation: website creation, SEO optimisation, targeted advertising campaigns, connection with business software.<\/div>\n<\/div>\n\n\n\n<div class=\"img-with-aniamtion-wrap\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"none\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"169\" width=\"300\" data-animation=\"none\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/Creative-3D-Visual-Animation-Website-Development-2.gif\" alt=\"\"  \/>\n          <\/div>\n        <\/div>\n        \n      <\/div>\n    <\/div><div class=\"nectar-cta  hover_color_99AFA8 border_radius_100px alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit has-icon font_size_desktop_14px top_position_desktop_16px\" data-color=\"custom\" data-using-bg=\"true\" data-style=\"basic\" data-display=\"block\" data-alignment=\"center\" data-text-color=\"custom\" style=\"--nectar-text-color: #FDFDFD; --nectar-button-color: #C2CCD3; --nectar-button-color-hover: #99AFA8; --nectar-icon-gap: 5px; \"><span style=\"color: #FDFDFD;\" class=\"nectar-button-type\"><span class=\"link_wrap\" style=\"padding-top: 2%; padding-right: 2%; padding-bottom: 2%; padding-left: 2%; background-color: #C2CCD3;\"><i><span class=\"im-icon-wrap\"><span><svg role=\"presentation\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewbox=\"0 0 32 32\">\n        <path d=\"M12.399 23.391c-3.027 0-5.872-1.179-8.013-3.316-4.419-4.419-4.419-11.612 0-16.028 2.14-2.139 4.987-3.321 8.013-3.321 3.028 0 5.872 1.18 8.013 3.321 4.419 4.417 4.419 11.607 0 16.028-2.141 2.137-4.987 3.316-8.013 3.316zM12.399 2.057c-2.671 0-5.181 1.040-7.071 2.931-3.899 3.899-3.899 10.243 0 14.14 1.889 1.888 4.4 2.925 7.071 2.925s5.183-1.037 7.071-2.925c3.899-3.901 3.899-10.245 0-14.14-1.889-1.891-4.4-2.931-7.071-2.931zM12.32 17.332c-0.368 0-0.667-0.3-0.667-0.667v-9.333c0-0.367 0.299-0.667 0.667-0.667s0.667 0.3 0.667 0.667v9.333c0 0.367-0.299 0.667-0.667 0.667zM16.987 12.665h-9.333c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h9.333c0.367 0 0.667 0.3 0.667 0.667s-0.299 0.667-0.667 0.667zM28.691 31.275c-0.569 0-1.104-0.223-1.508-0.625l-9.217-9.253 3.115-3.127 9.225 9.252c0.833 0.833 0.833 2.191 0 3.024l-0.107 0.104c-0.403 0.404-0.939 0.625-1.508 0.625zM19.848 21.396l8.28 8.311c0.303 0.301 0.827 0.303 1.131 0l0.107-0.107c0.311-0.311 0.311-0.82 0-1.137l-8.283-8.305-1.235 1.239z\"><\/path>\n        <\/svg><\/span><\/span><\/i><a target=\"_blank\" class=\"link_text\" role=\"button\" href=\"\/en\/contact\/\"><span class=\"text\">Free analysis of your site<\/span><\/a><\/span><\/span><\/div>\n    <div class=\"row blog-recent columns-1\" data-style=\"list_featured_first_row\" data-color-scheme=\"light\" data-remove-post-date=\"1\" data-remove-post-author=\"1\" data-remove-post-comment-number=\"1\" data-remove-post-nectar-love=\"1\">\n\n      \n      <div class=\"col span_12 post-17062 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-solutions-personnalisees\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-solutions-cle-en-main-des-plateformes-ne-suffisent-pas\/\" aria-label=\"Why platforms\u201c \u201dturnkey&quot; solutions are not enough\"><\/a><a class=\"featured\" aria-label=\"Why platforms\u201c \u201dturnkey&quot; solutions are not enough\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-solutions-cle-en-main-des-plateformes-ne-suffisent-pas\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"403\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-600x403.jpg\" class=\"attachment-portfolio-thumb size-portfolio-thumb wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-600x403.jpg 600w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-18x12.jpg 18w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-900x604.jpg 900w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-400x269.jpg 400w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/span><\/a>            <div class=\"post-header featured\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h3>Why platforms\u201c \u201dturnkey\" solutions are not enough<\/h3>            <\/div><!--\/post-header-->\n\n            <div class=\"excerpt\">turnkey solutions The problem isn't the tool, it's the implicit promise When a\u2026<\/div>\n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17061 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-strategie-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-une-agence-specialisee-hotel-comprend-mieux-vos-enjeux-business\/\" aria-label=\"How a hotel-specialist agency better understands your business challenges\"><\/a><a class=\"small\" aria-label=\"How a hotel-specialist agency better understands your business challenges\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-une-agence-specialisee-hotel-comprend-mieux-vos-enjeux-business\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-uey8ati6d0-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How a hotel-specialist agency better understands your business challenges<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17060 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-distribution-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/booking-et-airbnb-partenaires-ou-concurrents-de-votre-hotel\/\" aria-label=\"Booking and Airbnb: partners or competitors of your hotel\"><\/a><a class=\"small\" aria-label=\"Booking and Airbnb: partners or competitors of your hotel\" href=\"https:\/\/hotel-webdesign.com\/en\/booking-et-airbnb-partenaires-ou-concurrents-de-votre-hotel\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Booking and Airbnb: partners or competitors of your hotel<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17055 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-strategie-digitale\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-internet-peut-devenir-votre-meilleur-canal-de-vente\/\" aria-label=\"How a website can become your best sales channel\"><\/a><a class=\"small\" aria-label=\"How a website can become your best sales channel\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-internet-peut-devenir-votre-meilleur-canal-de-vente\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How a website can become your best sales channel<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17054 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-distribution-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-ota-controlent-votre-relation-client\/\" aria-label=\"Why OTAs control your customer relations\"><\/a><a class=\"small\" aria-label=\"Why OTAs control your customer relations\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-ota-controlent-votre-relation-client\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Why OTAs control your customer relations<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17052 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-strategies-trompeuses\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/les-fausses-bonnes-idees-pour-reduire-la-dependance-a-booking\/\" aria-label=\"The ill-conceived ideas to reduce dependence on Booking\"><\/a><a class=\"small\" aria-label=\"The ill-conceived ideas to reduce dependence on Booking\" href=\"https:\/\/hotel-webdesign.com\/en\/les-fausses-bonnes-idees-pour-reduire-la-dependance-a-booking\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>The ill-conceived ideas to reduce dependence on Booking<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17051 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-mal-concu-augmente-vos-commissions-ota\/\" aria-label=\"How a poorly designed website increases your OTA commissions\"><\/a><a class=\"small\" aria-label=\"How a poorly designed website increases your OTA commissions\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-mal-concu-augmente-vos-commissions-ota\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How a poorly designed website increases your OTA commissions<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17050 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-performance-web\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-un-site-lent-fait-gagner-de-largent-a-booking\/\" aria-label=\"Why a slow site makes money for Booking\"><\/a><a class=\"small\" aria-label=\"Why a slow site makes money for Booking\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-un-site-lent-fait-gagner-de-largent-a-booking\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-view-of-ui-developer-team-brainstorming-on-their-p-2025-10-07-23-09-40-utc-350x350.jpg 350w, 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category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-optimise-peut-compenser-une-baisse-de-visibilite-sur-booking\/\" aria-label=\"How an optimised website can offset a drop in visibility on Booking\"><\/a><a class=\"small\" aria-label=\"How an optimised website can offset a drop in visibility on Booking\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-un-site-optimise-peut-compenser-une-baisse-de-visibilite-sur-booking\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How an optimised website can offset a drop in visibility on Booking<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17035 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-souverainete-numerique\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-plateformes-ne-defendront-jamais-votre-etablissement\/\" aria-label=\"Why platforms will never defend your establishment\"><\/a><a class=\"small\" aria-label=\"Why platforms will never defend your establishment\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-les-plateformes-ne-defendront-jamais-votre-etablissement\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-npxxwgq33zq-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Why platforms will never defend your establishment<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17016 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-ventes-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/les-leviers-web-pour-reprendre-la-main-face-aux-ota\/\" aria-label=\"Digital levers to reclaim control from OTAs\"><\/a><a class=\"small\" aria-label=\"Digital levers to reclaim control from OTAs\" href=\"https:\/\/hotel-webdesign.com\/en\/les-leviers-web-pour-reprendre-la-main-face-aux-ota\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Digital levers to reclaim control from OTAs<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17014 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-construire-une-strategie-de-reservation-directe-durable\/\" aria-label=\"How to build a sustainable direct booking strategy\"><\/a><a class=\"small\" aria-label=\"How to build a sustainable direct booking strategy\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-construire-une-strategie-de-reservation-directe-durable\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How to build a sustainable direct booking strategy<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17013 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-strategie-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/site-hotelier-pourquoi-copier-booking-est-une-erreur-strategique\/\" aria-label=\"Hotel website: why copying Booking is a strategic mistake\"><\/a><a class=\"small\" aria-label=\"Hotel website: why copying Booking is a strategic mistake\" href=\"https:\/\/hotel-webdesign.com\/en\/site-hotelier-pourquoi-copier-booking-est-une-erreur-strategique\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Hotel website: why copying Booking is a strategic mistake<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17010 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-rassurer-les-clients-pour-quils-reservent-en-direct\/\" aria-label=\"How to reassure customers so that they book direct\"><\/a><a class=\"small\" aria-label=\"How to reassure customers so that they book direct\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-rassurer-les-clients-pour-quils-reservent-en-direct\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"hotel website design rental\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-300x300.jpg 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-768x768.jpg 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-800x800.jpg 800w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel.jpg 1024w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How to reassure customers so that they book direct<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17008 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-conversion-web\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-votre-site-ne-convertit-pas-malgre-un-bon-taux-de-frequentation\/\" aria-label=\"Why your website isn&#039;t converting despite good traffic\"><\/a><a class=\"small\" aria-label=\"Why your website isn&#039;t converting despite good traffic\" href=\"https:\/\/hotel-webdesign.com\/en\/pourquoi-votre-site-ne-convertit-pas-malgre-un-bon-taux-de-frequentation\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Why your website isn't converting despite good traffic<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17007 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-hoteliere\" >\n\n        \n            <a 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140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Hotel website and booking engine: what generalist agencies forget<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17006 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-une-refonte-de-site-peut-reduire-votre-dependance-aux-ota\/\" aria-label=\"How a website redesign can reduce your dependence on OTAs\"><\/a><a class=\"small\" aria-label=\"How a website redesign can reduce your dependence on OTAs\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-une-refonte-de-site-peut-reduire-votre-dependance-aux-ota\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How a website redesign can reduce your dependence on OTAs<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17005 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-marketing-hotelier\" >\n\n        \n            <a 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srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>Why independent hotels have every reason to invest in their website<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16999 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-distribution-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/le-vrai-cout-des-commissions-booking-et-airbnb-sur-la-rentabilite-dun-hotel\/\" 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https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>The true cost of Booking and Airbnb commissions on a hotel\u2019s profitability<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16985 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-transformer-les-visiteurs-booking-en-clients-directs\/\" aria-label=\"How to turn Booking visitors into direct customers\"><\/a><a class=\"small\" aria-label=\"How to turn Booking visitors into direct customers\" href=\"https:\/\/hotel-webdesign.com\/en\/comment-transformer-les-visiteurs-booking-en-clients-directs\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"hotel website design rental\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-300x300.jpg 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-768x768.jpg 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-800x800.jpg 800w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel.jpg 1024w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/en\/category\/blog-actualites\/\">blog news<\/a><\/span>              <h5>How to turn Booking visitors into direct customers<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n    <\/div><!--\/blog-recent-->\n\n  <div class=\"nectar-cta  hover_color_99AFA8 border_radius_100px alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit has-icon font_size_desktop_14px\" 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style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/google-hotel-ads.svg); background-position: left top; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.8; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"margin-top: 8%; margin-bottom: 5%; \" class=\"vc_col-sm-12 wpb_column column_container vc_column_container col boxed no-extra-padding inherit_tablet inherit_phone\"  data-border-radius=\"15px\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1683977772092\" >\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10514 size-full alignleft\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/agence-web-hotel-2.gif\" alt=\"\" width=\"266\" height=\"107\" \/><span style=\"color: #000000;\">Hotel Web Design is a Google partner with the <strong>Google Hotels<\/strong>including our customers <strong>benefit on a daily basis<\/strong>Google search: information about your accommodation, availability and prices is sent continuously to the search engine, which displays free booking links from the Google search directly to your booking page. <strong>These free links\u00a0<\/strong>represent around 15% of additional commission-free bookings for our customers in 2022! Read our article on <a href=\"https:\/\/hotel-webdesign.com\/en\/google-free-hotel-booking-links-how-to-benefit\/\" target=\"_blank\" rel=\"noopener\">free booking links from Google<\/a><\/span><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"sitereservationcta\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-middle\"  style=\"padding-top: 60px; padding-bottom: 30px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2020\/01\/Hotel-creation-luxe-copie.png); background-position: center center; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-3 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2 style=\"text-align: left; font-size: 40px !important;\">Booking \/ reservation website<\/h2>\n<h2>-<br \/>\nBooking services for hotels and holiday rentals<\/h2>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div style=\"\" class=\"vc_col-sm-9 wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(0,0,0,0.01)\" data-bg-opacity=\"0.1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.1; background-color: rgba(0,0,0,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li>Turnkey site with administration interface training on delivery<\/li>\n<li>Adapted logo and graphic charter. Possibility of using your existing elements<\/li>\n<li><a href=\"https:\/\/hotel-webdesign.com\/en\/referencement-naturel-hotel-restaurant\/\">Hospitality SEO<\/a><\/li>\n<li>Integration of <a href=\"https:\/\/hotel-webdesign.com\/en\/booking-engine-hotel-bnb-guest-house\/\">reservations module\u00a0<\/a><\/li>\n<li>or integration of an external booking engine (Reservit, Availpro, Mister booking, Roomcloud, etc)<\/li>\n<li>Integration of specific HTML elements (review portals, customer reviews, weather, press, pop-ups, direct chat, etc.)<\/li>\n<li>Secure SSL \/ HTTPS<\/li>\n<li>Multilingual<\/li>\n<li>Website user interface<\/li>\n<li>Hosting and domain name<\/li>\n<li>Fast delivery<\/li>\n<\/ul>\n<a class=\"nectar-button n-sc-button medium accent-color regular-button\"  href=\"\/en\/contact\/\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\"><span>REQUEST A QUOTE<\/span><\/a> <\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"hotelwebdesigncta\"  data-column-margin=\"default\" data-midnight=\"dark\" data-top-percent=\"5%\" data-bottom-percent=\"5%\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex\"  style=\"padding-top: calc(100vw * 0.05); padding-bottom: calc(100vw * 0.05); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/04\/Header-Hotel-Web-Design-agence-web-hotels-3.jpg); background-position: left top; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.5; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col boxed padding-2-percent inherit_tablet inherit_phone\"  data-border-radius=\"15px\" data-shadow=\"medium_depth\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3630 size-small faviconhwdcalltoactionsection\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png\" alt=\"\" width=\"200\" height=\"200\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-100x100.png 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-140x140.png 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-500x500.png 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-350x350.png 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-270x270.png 270w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-192x192.png 192w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-180x180.png 180w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-32x32.png 32w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy.png 512w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/p>\n<p><span style=\"color: #000000;\"><span style=\"color: #acb9ca;\"><strong>Hotel Web Design<\/strong><\/span> is the web agency <span style=\"color: #acb9ca;\"><strong>100% dedicated to the hotel industry<\/strong><\/span>We can help you with all aspects of digital communication for your accommodation: <span style=\"color: #acb9ca;\"><strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/reservation-website-creation\/\">booking websites<\/a><\/strong>, <strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/referencement-naturel-hotel-restaurant\/\">natural referencing<\/a><\/strong><\/span> specialising in the hotel industry, <span style=\"color: #acb9ca;\"><strong><span style=\"text-decoration: none;\"><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/referencement-google-ads-hotel-restaurant-2\/\">Google Ads referencing<\/a> <\/span><\/strong><\/span>and Google Hotel Ads, social networking campaigns, graphic charters and logos for hotels.<span style=\"color: #993366;\"><br \/>\n<span style=\"color: #acb9ca;\"><strong><a class=\"\" style=\"color: #acb9ca;\" href=\"\/en\/contact\/\" target=\"_Blank\" rel=\"noopener\">Make an appointment today<\/a> <\/strong><\/span><\/span>for free advice on how to optimise the digital management of your accommodation.\u00a0<\/span><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"direct hotel bookings: Booking brings you volume, but it can also take away your customer relationship if you don\u2019t structure a journey capable of capturing intent to...","protected":false},"author":23,"featured_media":16805,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"solutions cl\u00e9 en main","_yoast_wpseo_title":"Pourquoi les solutions \u201ccl\u00e9 en main\u201d des plateformes ne suffisent pas","_yoast_wpseo_metadesc":"solutions cl\u00e9 en main : les plateformes ne suffisent pas : cr\u00e9ez votre strat\u00e9gie, de la location saisonniere \u00e0 votre site internet tourisme.","_yoast_wpseo_opengraph-title":"Pourquoi les solutions \u201ccl\u00e9 en main\u201d des plateformes ne suffisent 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optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pourquoi les solutions \u201ccl\u00e9 en main\u201d des plateformes ne suffisent pas<\/title>\n<meta name=\"description\" content=\"solutions cl\u00e9 en main : les plateformes ne suffisent pas : cr\u00e9ez votre strat\u00e9gie, de la location saisonniere \u00e0 votre site internet tourisme.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hotel-webdesign.com\/en\/why-turnkey-platform-solutions-are-not-enough\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi les solutions \u201ccl\u00e9 en main\u201d des plateformes ne suffisent pas\" \/>\n<meta property=\"og:description\" content=\"solutions cl\u00e9 en main : les plateformes ne suffisent pas : cr\u00e9ez 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