{"id":6180,"date":"2021-10-22T08:24:13","date_gmt":"2021-10-22T07:24:13","guid":{"rendered":"https:\/\/hotel-webdesign.com\/creation-de-site-pour-chambre-dhote"},"modified":"2026-02-13T16:45:46","modified_gmt":"2026-02-13T14:45:46","slug":"google-free-hotel-booking-links-how-to-benefit","status":"publish","type":"post","link":"https:\/\/hotel-webdesign.com\/en\/google-free-hotel-booking-links-comment-en-profiter\/","title":{"rendered":"Google Free Hotel Booking Links: How can you benefit?"},"content":{"rendered":"<div id=\"fws_69e2d4a96497c\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-content vc_row-o-equal-height vc_row-flex vc_row-o-content-middle\"  style=\"padding-top: 0px; padding-bottom: 15px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop\"  style=\"\"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ededed\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"#ededed\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"\" class=\"vc_col-sm-6 wpb_column column_container vc_column_container col padding-4-percent vc_custom_1488375555725 inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"#ffffff\" data-bg-opacity=\"0.9\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-image-bg-wrap column-bg-layer viewport-desktop\" data-bg-pos=\"center center\" data-bg-animation=\"none\" data-bg-overlay=\"false\"><div class=\"inner-wrap\"><div class=\"column-image-bg\" style=\" background-image: url('https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/04\/google-hotel-ads.jpg'); \"><\/div><\/div><\/div><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.9; background-color: #ffffff;\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2 style=\"text-align: center;\"><span style=\"color: #000000;\"><em><span style=\"font-size: 17px; line-height: 1.5;\">What are Google Free Hotel Booking Links?<\/span><\/em><\/span><\/h2>\n<p style=\"text-align: center;\">Since March 2021, Google has displayed, in the interface <strong>Google Hotels<\/strong>, an additional box entitled <strong>free booking links<\/strong> (<strong>Google Free Hotel Booking Links<\/strong>). This box appears below the sponsored results <strong>Google Hotel Ads<\/strong> when the user searches for accommodation with dates and views an establishment\u2019s listing via the Google booking module.<\/p>\n<p style=\"text-align: center;\">Access to Google Hotels is notably via the buttons \u00ab <em>Book<\/em> \u00bb, \u00ab <em>View prices<\/em> \u00bb or \u00ab <em>Show other prices<\/em> \u00bb in Google Search. Free links are displayed in addition to advertising placements, with no charge per click by Google (unlike sponsored links).<\/p>\n<p style=\"text-align: center;\">These links point to a booking page (official site, booking engine, or defined landing page) and are fed by pricing and availability data transmitted to Google via the <strong>Google Hotel Center<\/strong> (directly or via a connected partner\/platform).<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-3 wpb_column column_container vc_column_container col centered-text padding-2-percent inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"img-with-aniamtion-wrap\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"fade-in\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <a href=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google.jpg\" class=\"pp\">\n              <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy nectar-lazy\" data-delay=\"0\" height=\"884\" width=\"1285\" data-animation=\"fade-in\" data-nectar-img-src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google.jpg\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%201285%20884'%2F%3E\" alt=\"free google hotel reservation links\" data-nectar-img-srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google.jpg 1285w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-300x206.jpg 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1024x704.jpg 1024w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-768x528.jpg 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-18x12.jpg 18w\" sizes=\"auto, (max-width: 1285px) 100vw, 1285px\" \/>\n            <\/a>\n          <\/div>\n        <\/div>\n         \n      <\/div>\n      <\/div>\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1634912875403\" >\n\t<p style=\"text-align: center;\"><i class=\"icon-normal fa fa-search accent-color\"><\/i> The different products <strong>Google<\/strong> for hotels<\/p>\n<ul style=\"text-align: left; margin: 10px auto 0; max-width: 280px; list-style: disc;\">\n<li><strong>Google Business Profile<\/strong> (property listing)<\/li>\n<li><strong>Google Hotels<\/strong> (comparison interface)<\/li>\n<li><strong>Google Hotel Center<\/strong> (configuration &amp; feed)<\/li>\n<li><strong>Free Booking Links<\/strong> (free links)<\/li>\n<li><strong>Google Hotel Ads<\/strong> (sponsored links)<\/li>\n<\/ul>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-3 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"img-with-aniamtion-wrap\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"fade-in\"  style=\"margin-bottom: -14px; \">\n      <div class=\"inner\">\n        <div class=\"hover-wrap\" data-hover-animation=\"color-overlay\"> \n          <div class=\"hover-wrap-inner\">\n            <a href=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1.jpg\" class=\"pp\" title=\"\">\n              <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy nectar-lazy\" data-delay=\"0\" height=\"884\" width=\"1285\" data-animation=\"fade-in\" data-nectar-img-src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1.jpg\" src=\"data:image\/svg+xml;charset=utf-8,%3Csvg%20xmlns%3D'http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg'%20viewBox%3D'0%200%201285%20884'%2F%3E\" alt=\"\" data-nectar-img-srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1.jpg 1285w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1-300x206.jpg 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1-1024x704.jpg 1024w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1-768x528.jpg 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2021\/10\/Resultats-Naturels-Google-1-18x12.jpg 18w\" sizes=\"auto, (max-width: 1285px) 100vw, 1285px\" \/>\n            <\/a>\n          <\/div>\n        <\/div>\n         \n      <\/div>\n      <\/div>\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1741081636177\" >\n\t<p style=\"text-align: center;\"><i class=\"icon-normal fa fa-binoculars accent-color\"><\/i> The interface <strong>Google Hotels<\/strong><\/p>\n<ul style=\"text-align: left; margin: 10px auto 0; max-width: 280px; list-style: disc;\">\n<li>Display of prices by dates<\/li>\n<li>OTA \/ official site comparison<\/li>\n<li>Filters (price, ratings, distance, services)<\/li>\n<li>Map, photos and reviews<\/li>\n<\/ul>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_69e2d4a967388\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-middle\"  style=\"padding-top: 20px; padding-bottom: 30px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2020\/01\/audit-seo.jpg); background-position: center center; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#f2f2f2\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"#f2f2f2\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"\" class=\"vc_col-sm-3 wpb_column column_container vc_column_container col has-animation padding-1-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(0,0,0,0.01)\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-left\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 1; background-color: rgba(0,0,0,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2 style=\"text-align: left; font-size: 30px !important;\"><span style=\"color: #333333;\"><br \/>\nHow to activate Google's free booking links<\/span><\/h2>\n<h2>-<br \/>\nTake advantage of direct bookings with no cost per click<\/h2>\n<p style=\"margin-top: 10px;\">To be eligible for the display of Free Booking Links, the property must send Google structured and up-to-date information (rates, availability, conditions) via the <strong>Google Hotel Center<\/strong> and a compatible technical integration.<\/p>\n<\/div>\n\n\n\n<div class=\"img-with-aniamtion-wrap\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"fade-in\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <a href=\"\" class=\"pp\">\n              <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"100\" width=\"100\" data-animation=\"fade-in\" src=\"\" alt=\"\"  \/>\n            <\/a>\n          <\/div>\n        <\/div>\n         \n      <\/div>\n      <\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-9 wpb_column column_container vc_column_container col padding-4-percent inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2>Optimise your visibility with Google Free Booking Links<\/h2>\n<p>The <strong>Google Free Booking Links - Free Hotel Booking Links<\/strong> are offered to hotels, B&amp;Bs and holiday lets via the ecosystem <strong>Google Hotel Center<\/strong>.  . Their implementation is based on a <strong>technical connection<\/strong> allowing data to be sent to Google:<\/p>\n<ul>\n<li>the <strong>rates<\/strong> (per room, occupancy, rate plan, taxes\/fees)<\/li>\n<li>the <strong>availability<\/strong> (by date and type)<\/li>\n<li>the <strong>conditions<\/strong> (cancellation, payment, restrictions)<\/li>\n<\/ul>\n<p>Once the connection is active, Google can display a free link to the defined booking page (official site \/ booking engine). The ability to display depends in particular on the availability of the data, its consistency and how up to date it is.<\/p>\n<h3>How can I benefit from Free Booking Links?<\/h3>\n<p>These links can be activated <strong>with or without<\/strong> campaigns <strong>Google Hotel Ads<\/strong> or <a href=\"https:\/\/hotel-webdesign.com\/en\/referencement-google-ads-hotel-restaurant-2\/\" target=\"_blank\" rel=\"noopener\">campaign<\/a>. The main condition is the presence of a compatible and validated feed in Google Hotel Center.<\/p>\n<p>To get started, you need to:<\/p>\n<ul>\n<li>identify the <a href=\"https:\/\/hotel-webdesign.com\/en\/booking-engine-hotel-bnb-guest-house\/\">booking engine<\/a> \/ channel manager used<\/li>\n<li>match rooms and rate plans with the property\u2019s Google listing<\/li>\n<li>set up a landing page (booking)<\/li>\n<li>check price consistency (taxes and conditions included)<\/li>\n<\/ul>\n<p>By contacting us, we can connect your property (subject to compatibility), set up synchronisation and ensure quality control of the feeds.<\/p>\n<h3>Display and Ranking Criteria on Google<\/h3>\n<p>After synchronisation, the display and positioning of links in Google Hotels depend on several criteria, including:<\/p>\n<ul>\n<li>La <strong>accuracy<\/strong> and the <strong>freshness<\/strong> of the rates transmitted<\/li>\n<li>La <strong>quality<\/strong> and the <strong>clarity<\/strong> of the landing page<\/li>\n<li>Le <strong>click-through rate (CTR)<\/strong> and engagement signals<\/li>\n<\/ul>\n<p>Free links may appear on searches:<\/p>\n<ul>\n<li>from <strong>brand<\/strong> (hotel name)<\/li>\n<li>geographical (city, area, region)<\/li>\n<li>with dates and filters (price, ratings, services)<\/li>\n<\/ul>\n<h3>Opt for a Hybrid Strategy<\/h3>\n<p>The <strong>Free Booking Links<\/strong> and the <strong>Google Hotel Ads<\/strong> are managed via linked environments. This makes it possible to activate a combined strategy, for example:<\/p>\n<ul>\n<li>free links active continuously<\/li>\n<li>paid campaigns activated over periods, dates or competitive areas<\/li>\n<li>adjustments according to occupancy and commercial objectives<\/li>\n<\/ul>\n<p>This organisation makes it possible to complement free visibility with sponsored distribution when necessary.<\/p>\n<\/div>\n\n\n\n<a class=\"nectar-button large regular accent-color  regular-button\"  role=\"button\" style=\"margin-top: 17px; \"  href=\"\/en\/contact\/\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\"><span>Contact us to set up your free booking links<\/span><\/a>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"hotelwebdesignpromosection\"  data-column-margin=\"default\" data-midnight=\"dark\" data-top-percent=\"5%\" data-bottom-percent=\"5%\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex\"  style=\"padding-top: calc(100vw * 0.05); padding-bottom: calc(100vw * 0.05); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/04\/Header-Hotel-Web-Design-agence-web-hotels-3.jpg); background-position: left top; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.5; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col boxed padding-2-percent inherit_tablet inherit_phone\"  data-border-radius=\"15px\" data-shadow=\"medium_depth\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3630 size-small faviconhwdcalltoactionsection\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png\" alt=\"\" width=\"200\" height=\"200\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-100x100.png 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-140x140.png 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-500x500.png 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-350x350.png 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-270x270.png 270w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-192x192.png 192w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-180x180.png 180w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-32x32.png 32w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy.png 512w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/p>\n<p><span style=\"color: #000000;\"><span style=\"color: #acb9ca;\"><strong>Hotel Web Design<\/strong><\/span> is the web agency <span style=\"color: #acb9ca;\"><strong>100% dedicated to the hotel industry<\/strong><\/span>We can help you with all aspects of digital communication for your accommodation: <span style=\"color: #acb9ca;\"><strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/reservation-website-creation\/\">booking websites<\/a><\/strong>, <strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/referencement-naturel-hotel-restaurant\/\">natural referencing<\/a><\/strong><\/span> specialising in the hotel industry, <span style=\"color: #acb9ca;\"><strong><span style=\"text-decoration: none;\"><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/en\/referencement-google-ads-hotel-restaurant-2\/\">Google Ads referencing<\/a> <\/span><\/strong><\/span>and Google Hotel Ads, social networking campaigns, graphic charters and logos for hotels.<span style=\"color: #993366;\"><br \/>\n<span style=\"color: #acb9ca;\"><strong><a class=\"\" style=\"color: #acb9ca;\" href=\"\/en\/contact\/\" target=\"_Blank\" rel=\"noopener\">Make an appointment today<\/a> <\/strong><\/span><\/span>for free advice on how to optimise the digital management of your accommodation. <\/span><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_69e2d4a96a589\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section\"  style=\"padding-top: 20px; padding-bottom: 30px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image using-bg-color\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2020\/01\/analytics-smb-benefit.jpg); background-position: center center; background-repeat: no-repeat; background-color: rgba(237,237,237,0.01); \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ededed\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"#ededed\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"\" class=\"vc_col-sm-8 wpb_column column_container vc_column_container col has-animation padding-4-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(255,255,255,0.01)\" data-bg-opacity=\"0.9\" data-animation=\"fade-in-from-left\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.9; background-color: rgba(255,255,255,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<p>It's safe to say that Google has taken everyone by surprise by introducing free booking links. Does this move echo the recent legal sanctions imposed on the digital giant in Europe for its <a href=\"https:\/\/ec.europa.eu\/commission\/presscorner\/detail\/fr\/IP_19_1770\" target=\"_blank\" rel=\"noopener\">anti-competitive practices<\/a>? The $1.4 billion fine imposed on Google specifically concerned the way in which the company promoted certain partners on its platform. This court decision was handed down just one year before the announcement of the Google Hotel Free Booking Links.<\/p>\n<p style=\"margin-top: 12px;\">Google\u2019s public communications do not make it possible to identify a single motivation. The observable fact is that Free Booking Links have been integrated into Google Hotels and rely on the same technical foundation as Hotel Ads (Google Hotel Center). This allows joint activation (free + sponsored) and centralised management of hotel data.<\/p>\n<p>Google's real motives behind these links <strong>free of charge<\/strong> remain uncertain, but several hypotheses are conceivable:<\/p>\n<ul>\n<li>To restore its image with the European authorities and consumers, after accumulating nearly \u20ac8.25 billion in fines in Europe over a decade.<\/li>\n<li>Encourage hoteliers to adopt its new dedicated platform. The transition between <strong>Google Free Hotel Booking Links<\/strong> and Google Hotel Ads campaigns is easy, as the two systems share the same user interface.<\/li>\n<\/ul>\n<p style=\"margin-top: 12px;\">For an establishment, the operational point is that the display of free links depends on compliant configuration (feed, mapping, landing page) and ongoing quality control of data (rates, taxes, restrictions, availability).<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div style=\"\" class=\"vc_col-sm-4 wpb_column column_container vc_column_container col padding-2-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(255,255,255,0.01)\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 1; background-color: rgba(255,255,255,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2 style=\"text-align: left; font-size: 40px !important;\"><span style=\"color: #333333;\"><br \/>\nThe future of Google Free Hotel Booking Links<\/span><\/h2>\n<h2>-<br \/>\nGoogle's strategy behind free booking links<\/h2>\n<p style=\"margin-top: 10px;\">Free Booking Links have been part of the Google Hotels interface since 2021. Their display is linked to feed availability and Hotel Center configuration. The rules, formats and criteria may evolve depending on Google\u2019s product updates.<\/p>\n<p>In practice, establishments that wish to maintain a stable presence on Google Hotels implement regular monitoring: feed quality, rate consistency, landing page performance and tracking of discrepancies (prices, taxes, restrictions).<\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_69e2d4a96b5c1\"  data-column-margin=\"default\" data-midnight=\"dark\" data-top-percent=\"7%\" data-bottom-percent=\"7%\"  class=\"wpb_row vc_row-fluid vc_row full-width-section has-row-bg-color\"  style=\"padding-top: calc(100vw * 0.07); padding-bottom: calc(100vw * 0.07); --row-bg-color: #ffffff;\"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"false\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: #ffffff; \"><\/div><\/div><\/div><div class=\"nectar-shape-divider-wrap no-color\" style=\" height:80px;\"  data-height=\"80\" data-front=\"true\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1634913335273\" >\n\t<h3 style=\"text-align: center;\">Among our Google customers &amp; free booking links<\/h3>\n<\/div>\n\n\n\n\t\n\t<div class=\"carousel-wrap\">\n\t\t<div class=\"row carousel clients six-cols\" data-he=\"greyscale_to_color\" data-additional_padding=\"3\" data-max=\"6\">\n\t\t\t\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/v2-hotel-eco.png\" alt=\"customer\" width=\"327\" height=\"188\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/v2logo-annecy-appartements-e1551285548399.png\" alt=\"creation site flats &amp; bnb\" width=\"159\" height=\"158\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/Villa-morelia_logotype_color-1.png\" alt=\"customer\" width=\"300\" height=\"97\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/150X150-REWORDKED-Blason_Sainte-Marguerite-sur-Mer-copie-e1551281875532.png\" alt=\"Town hall website creation\" width=\"100\" height=\"110\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/auberge-basilico-logo-1-300px.png\" alt=\"creation site internet auberge\" width=\"300\" height=\"225\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/hotel-tennis-logo-1.png\" alt=\"creation site hotel\" width=\"191\" height=\"185\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/patioV4-180118FULL-300p.png\" alt=\"creation site hotel lyon\" width=\"300\" height=\"150\" \/>\t<\/div>\n\t<div class=\"no-link\">\n\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/V7-logo-auberge-uzes-1.png\" alt=\"customer\" width=\"191\" height=\"129\" \/>\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\t\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"fws_69e2d4a96d361\"  data-column-margin=\"default\" data-midnight=\"light\" data-top-percent=\"13%\" data-bottom-percent=\"13%\"  class=\"wpb_row vc_row-fluid vc_row full-width-section parallax_section\"  style=\"padding-top: calc(100vw * 0.13); padding-bottom: calc(100vw * 0.13); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image using-bg-color\" data-parallax-speed=\"fast\" style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/people-2593251_960_720.jpg); background-position: left top; background-repeat: no-repeat; background-color: #003f39; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background: rgba(0,56,58,0.94); background: linear-gradient(135deg,rgba(0,56,58,0.94) 0%,rgba(28,0,30,0.71) 100%);  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap no-color\" style=\" height:170px;\"  data-height=\"170\" data-front=\"\" data-style=\"waves_opacity_alt\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" aria-hidden=\"true\" fill=\"\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1000 299 l 2 -279 c -155 -36 -310 135 -415 164 c -102.64 28.35 -149 -32 -232 -31 c -80 1 -142 53 -229 80 c -65.54 20.34 -101 15 -126 11.61 v 54.39 z\"><\/path> <path d=\"M 1000 286 l 2 -252 c -157 -43 -302 144 -405 178 c -101.11 33.38 -159 -47 -242 -46 c -80 1 -145.09 54.07 -229 87 c -65.21 25.59 -104.07 16.72 -126 10.61 v 22.39 z\"><\/path> <path d=\"M 1000 300 l 1 -230.29 c -217 -12.71 -300.47 129.15 -404 156.29 c -103 27 -174 -30 -257 -29 c -80 1 -130.09 37.07 -214 70 c -61.23 24 -108 15.61 -126 10.61 v 22.39 z\"><\/path>\n           <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 light left\">\n\t<div  class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"nectar-split-heading\" data-align=\"default\" data-m-align=\"inherit\" data-text-effect=\"default\" data-animation-type=\"default\" data-animation-delay=\"0\" data-animation-offset=\"\" data-m-rm-animation=\"\" data-stagger=\"\" data-custom-font-size=\"false\" ><div class=\"heading-line\" > <div><strong>Ready to set up Google Free Hotel Booking Links<br \/> <\/div> <\/div><div class=\"heading-line\" > <div><\/strong><strong>for your hotel? <\/strong> <\/div> <\/div><\/div>\n<p style=\"margin-top: 12px;\">To get started, the required elements are: the establishment\u2019s name, the official website URL, the booking solution (booking engine\/channel manager) and a technical contact point. After compatibility validation, the connection and feed checks can be initiated.<\/p>\n<div id=\"fws_69e2d4a96de15\" data-midnight=\"\" data-column-margin=\"default\" class=\"wpb_row vc_row-fluid vc_row inner_row\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-9 wpb_column column_container vc_column_container col child_column has-animation no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"200\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<p style=\"font-size: 30px;color: rgba(255,255,255,0.7);line-height: 36px;text-align: left;font-family:Roboto;font-weight:500;font-style:normal\" class=\"vc_custom_heading vc_do_custom_heading\" >Contact us today<\/p>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-3 wpb_column column_container vc_column_container col child_column has-animation no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"300\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div><div id=\"fws_69e2d4a96ec91\" data-midnight=\"\" data-column-margin=\"default\" class=\"wpb_row vc_row-fluid vc_row inner_row  vc_custom_1551286161173\"  style=\"\"><div class=\"row-bg-wrap\"> <div class=\"row-bg\" ><\/div> <\/div><div class=\"row_col_wrap_12_inner col span_12  left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col child_column has-animation no-extra-padding inherit_tablet inherit_phone\"   data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"fade-in-from-bottom\" data-delay=\"400\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t<div class=\"wpb_wrapper\">\n\t\t\t<div class=\"img-with-aniamtion-wrap right\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"fade-in\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"161\" width=\"375\" data-animation=\"fade-in\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/white-arrow-transparent-png-10-turn.png\" alt=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/white-arrow-transparent-png-10-turn.png 375w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/02\/white-arrow-transparent-png-10-turn-300x129.png 300w\" sizes=\"auto, (max-width: 375px) 100vw, 375px\" \/>\n          <\/div>\n        <\/div>\n        \n      <\/div>\n    <\/div>\n\t\t<\/div> \n\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div  class=\"vc_col-sm-6 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"What are Google Free Hotel Booking Links \/ Google's free booking links? Since March 2021, Google has been displaying, in the Google Hotels interface, an additional section entitled booking links...","protected":false},"author":1,"featured_media":5981,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"Google Free Hotel Booking Links","_yoast_wpseo_title":"%%title%% %%page%% %%sep%% Hotel Web-Design","_yoast_wpseo_metadesc":"Google Free Hotel Booking Links, liens de r\u00e9servation gratuits Google: comment les activer et en profiter. 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