{"id":16981,"date":"2026-03-11T08:05:29","date_gmt":"2026-03-11T06:05:29","guid":{"rendered":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/"},"modified":"2026-03-11T08:05:29","modified_gmt":"2026-03-11T06:05:29","slug":"por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles","status":"publish","type":"post","link":"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/","title":{"rendered":"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles"},"content":{"rendered":"<div id=\"fws_69d3e4331de53\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-top animatedbgvideo zindex-set\"  style=\"padding-top: 0px; padding-bottom: 0px;  z-index: 999;\"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer\" ><div class=\"row-bg viewport-desktop using-bg-color\"  style=\"background-color: rgba(255,255,255,0.09); \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:rgba(255,255,255,0.01);  opacity: 0.3; \"><\/div><\/div>\n\t\t\t<div class=\"video-color-overlay row-bg-layer\" data-color=\"\"><\/div>\n\t\t\t\n\t\t\t<div class=\"nectar-video-wrap row-bg-layer\" data-bg-alignment=\"\">\n\t\t\t\t<div class=\"nectar-video-inner\">\n\t\t\t\t<video class=\"nectar-video-bg\" width=\"1800\" height=\"700\" preload=\"auto\" loop autoplay muted playsinline><\/video>    \t\t<\/div>\n\t\t\t <\/div>\n\n\t\t\t<div class=\"nectar-shape-divider-wrap no-color\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"curve_opacity\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\"> <path d=\"M 0 14 s 88.64 3.48 300 36 c 260 40 514 27 703 -10 l 12 28 l 3 36 h -1018 z\"><\/path> <path d=\"M 0 45 s 271 45.13 500 32 c 157 -9 330 -47 515 -63 v 86 h -1015 z\"><\/path> <path d=\"M 0 58 s 188.29 32 508 32 c 290 0 494 -35 494 -35 v 45 h -1002 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"\" class=\"vc_col-sm-9 postcontentcolumn wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-border-radius=\"10px\" data-shadow=\"medium_depth\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(255,255,255,0.01)\" data-bg-opacity=\"0.5\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.5; background-color: rgba(255,255,255,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<div class=\"herethecontent\">\n<p>canibalizaci\u00f3n de clientes directos<\/p>\n<h2>Por qu\u00e9 sus mejores clientes vuelven\u2026 pero no con usted<\/h2>\n<p>Ya ha vivido este escenario: un cliente que le conoce, que se ha alojado varias veces, que ha dejado una buena rese\u00f1a, que aprecia su acogida\u2026 y que, sin embargo, la pr\u00f3xima vez reserva a trav\u00e9s de una plataforma. No es una falta de fidelidad en el sentido afectivo del t\u00e9rmino. A menudo es una fidelidad  desplazada  : el cliente sigue siendo fiel a su comodidad de reserva, a sus h\u00e1bitos digitales, a una cuenta ya creada, a una interfaz conocida y a una promesa de seguridad.<\/p>\n<p>Las plataformas de reserva no se limitan a aportarle nuevos clientes. Estructuran la experiencia, bloquean la relaci\u00f3n y acaban situ\u00e1ndose entre usted y sus clientes habituales. Resultado: su base de fieles \u2014 la que deber\u00eda ser su activo m\u00e1s rentable \u2014 se convierte progresivamente en un flujo alquilado, comisionado e inestable.<\/p>\n<h2>El mecanismo principal: la plataforma se convierte en el reflejo<\/h2>\n<p>La primera raz\u00f3n por la que las plataformas captan a sus clientes fieles es simple: se convierten en el camino m\u00e1s corto. Una aplicaci\u00f3n en la pantalla de inicio, una tarjeta bancaria ya registrada, preferencias de viaje memorizadas, un historial de reservas, una confirmaci\u00f3n instant\u00e1nea\u2026 El cerebro elige la opci\u00f3n m\u00e1s fluida, no necesariamente la m\u00e1s racional para el hotelero.<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc.jpg\" alt=\"marketing hotelero \u2014 Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" \/><\/p>\n<p>Con el tiempo, la plataforma ya no es un canal: es un comportamiento. Y cuando un comportamiento est\u00e1 automatizado, resiste a los incentivos d\u00e9biles (una peque\u00f1a ventaja, un c\u00f3digo promocional puntual, una frase in situ). Para recuperar el control, hay que ser m\u00e1s claro, m\u00e1s constante y, sobre todo, m\u00e1s simple que la plataforma en los puntos clave.<\/p>\n<h2>Las plataformas invierten en la confianza en su lugar<\/h2>\n<p>El cliente fiel no siempre es un cliente  confiado . Puede apreciarle y aun as\u00ed temer los imprevistos: cancelaci\u00f3n, modificaci\u00f3n, overbooking, imprevisto. Las plataformas han construido un marco de tranquilidad: pol\u00edticas de cancelaci\u00f3n mostradas de forma estandarizada, servicio de atenci\u00f3n al cliente centralizado, correos electr\u00f3nicos automatizados, gesti\u00f3n de disputas y, a veces, incluso promesas de reembolso.<\/p>\n<p>Lo sutil es que esa confianza se atribuye a la plataforma, incluso cuando la calidad real de la experiencia la produce usted. Al final, el cliente se dice:  Reservo all\u00ed, es m\u00e1s seguro , aunque sabe perfectamente que es su establecimiento el que quiere.<\/p>\n<h2>Pierde la batalla de la atenci\u00f3n incluso antes de la reserva<\/h2>\n<p>Sus clientes fieles est\u00e1n expuestos continuamente a las plataformas: retargeting, correos electr\u00f3nicos, notificaciones, sugerencias de destinos, recordatorios de b\u00fasquedas, programas de recompensas y comparadores. Incluso sin buscar activamente, les  alcanza .<\/p>\n<p>Por el contrario, muchos establecimientos no tienen un dispositivo equivalente: no hay seguimiento estructurado, no hay personalizaci\u00f3n, no hay segmentaci\u00f3n, no hay un escenario de retorno. Resultado: cuando el cliente piensa en viajar, no es su nombre el que aparece primero, es la aplicaci\u00f3n la que le sopl\u00f3 la idea anoche.<\/p>\n<h2>El programa de fidelidad\u2026 pertenece a otra persona<\/h2>\n<p>Una de las armas m\u00e1s eficaces de las plataformas es su capacidad para fidelizar a gran escala. No fidelizan a su establecimiento, fidelizan al canal: estatus, puntos, ventajas acumulables, upgrades condicionados, descuentos  para miembros  y beneficios transversales utilizables en cualquier parte.<\/p>\n<div class=\"hwd-google-cta\">\n<div class=\"hwd-google-cta__logo\">\n    <img decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/agence-web-hotel-2.gif\" alt=\"Google\" loading=\"lazy\"\/>\n  <\/div>\n<div class=\"hwd-google-cta__content\">\n<p>      <strong>Dise\u00f1o web de hoteles<\/strong> es socio de Google con <strong>Google Hoteles<\/strong> :<br \/>\n      tus disponibilidades y precios se env\u00edan continuamente a Google, que muestra enlaces de reserva gratuitos a tu p\u00e1gina de reservas.<br \/>\n      Estos enlaces pueden representar alrededor de <strong>10% a 15%<\/strong> reservas adicionales sin comisiones. Lea el art\u00edculo en <a href=\"https:\/\/hotel-webdesign.com\/es\/google-free-hotel-booking-links-como-beneficiarse\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n        Enlaces de reserva gratuitos de Google<br \/>\n      <\/a>.<\/p>\n<\/div>\n<\/div>\n<p>Frente a esto, un establecimiento independiente puede encontrarse en dificultades: su fidelidad es  local , mientras que la de la plataforma es  de red . El cliente se dice:  Si reservo a trav\u00e9s de la plataforma, gano algo. Si reservo en directo, no gano nada\u2026 o no lo veo claramente. <\/p>\n<p>Para comprender hasta qu\u00e9 punto la fidelidad puede convertirse en un motor de rentabilidad \u2014 y por qu\u00e9 es peligroso dejarla capturada por un intermediario \u2014 puede leer este an\u00e1lisis sobre <a href=\"https:\/\/www.loungeup.com\/blog\/les-clients-fideles-un-levier-puissant-pour-booster-votre-rentabilite\" target=\"_blank\" rel=\"noopener\">los clientes fieles como palanca de rentabilidad<\/a>.<\/p>\n<h2>La comparaci\u00f3n est\u00e1 organizada en su contra<\/h2>\n<p>Las plataformas estructuran la oferta en forma de listas, filtros y clasificaciones. Incluso un cliente fiel, que le conoce, se encuentra  comparando  : precio, condiciones, notas, fotos, distancia, servicios. Esta comparaci\u00f3n no es neutra: est\u00e1 organizada para maximizar la conversi\u00f3n en la plataforma.<\/p>\n<p>El punto cr\u00edtico es que su establecimiento se convierte en un producto m\u00e1s. Y en un universo de comparaci\u00f3n, el detalle que tranquiliza (cancelaci\u00f3n flexible, pago en el establecimiento, desayuno incluido) puede imponerse al apego a la experiencia pasada. Un cliente puede quererle\u2026 y reservar en otro sitio si la plataforma le presenta una opci\u00f3n percibida como m\u00e1s ventajosa en ese momento preciso.<\/p>\n<h2>La paridad tarifaria no es el verdadero tema: es la paridad de valor<\/h2>\n<p>Muchos establecimientos se centran en el precio. Ahora bien, incluso a precio id\u00e9ntico, la plataforma puede parecer mejor porque suma elementos de valor percibido: facilidad, cancelaci\u00f3n, pago, servicio de atenci\u00f3n al cliente, puntos, confirmaci\u00f3n instant\u00e1nea, interfaz. El cliente no compara solo una cantidad, compara un paquete de ventajas.<\/p>\n<p>Su reto es, por tanto, hacer que la reserva directa sea m\u00e1s evidente y m\u00e1s gratificante, incluso sin bajar sus precios. Esto pasa por una propuesta clara: ventajas directas, condiciones m\u00e1s flexibles, extras, acogida personalizada y, sobre todo, una experiencia de reserva tan r\u00e1pida y tranquilizadora como la de las plataformas.<\/p>\n<h2>Su sitio web puede ser el eslab\u00f3n d\u00e9bil (aunque ya no lo vea)<\/h2>\n<p>Un cliente fiel le conoce, pero no conoce necesariamente su sitio web. Y si se encuentra con una experiencia lenta, confusa, poco adaptada al m\u00f3vil, con informaci\u00f3n dispersa, una navegaci\u00f3n frustrante o un motor de reservas poco claro, se da la vuelta. No por desconfianza hacia usted, sino porque quiere terminar su reserva en 2 minutos.<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq.jpg\" alt=\"hoteler\u00eda \u2014 Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" \/><\/p>\n<p>Muchos establecimientos a\u00fan tienen un sitio web escaparate que informa, pero que no vende realmente. En este caso, la plataforma se convierte en el paso obligado para cerrar. Si quiere identificar lo que le falta a un sitio que se limita a existir sin convertir, este art\u00edculo sobre <a href=\"https:\/\/hotel-webdesign.com\/es\/por-que-un-sitio-web-escaparate-ya-no-es-suficiente-para-un-hotel-o-un-alquiler-vacacional\/\" target=\"_self\">lo que hoy sustituye a un simple sitio web escaparate<\/a> ayuda a comprender las expectativas actuales.<\/p>\n<h2>Las plataformas dominan mejor la conversi\u00f3n que la mayor\u00eda de los establecimientos<\/h2>\n<p>Las plataformas prueban continuamente: textos, botones, colores, orden de la informaci\u00f3n, urgencias (p. ej.  solo queda 1 habitaci\u00f3n ), pruebas sociales, distintivos y microinteracciones. Optimizan cada etapa para reducir la duda.<\/p>\n<p>Un establecimiento, en cambio, rara vez tiene esa cultura del test. Sin embargo, un buen dise\u00f1o y una buena estructura de p\u00e1ginas pueden tener un efecto enorme en las reservas directas, sin necesariamente aumentar el tr\u00e1fico. Para profundizar sobre el impacto concreto de la interfaz, puede consultar <a href=\"https:\/\/hotel-webdesign.com\/es\/como-un-buen-diseno-web-puede-duplicar-la-reserva-directa\/\" target=\"_self\">el impacto de un dise\u00f1o web orientado a la conversi\u00f3n<\/a>.<\/p>\n<h2>Usted financia su propia dependencia a trav\u00e9s de la comisi\u00f3n<\/h2>\n<p>Cada reserva realizada a trav\u00e9s de una plataforma alimenta su poder: presupuestos publicitarios, desarrollo de producto, programas de fidelizaci\u00f3n, captaci\u00f3n de nuevos usuarios\u2026 incluidos sus propios clientes. En otras palabras, una parte de sus m\u00e1rgenes sirve para reforzar al intermediario que luego capta su demanda.<\/p>\n<p>Este c\u00edrculo es especialmente visible en las b\u00fasquedas de marca: cuando un cliente teclea el nombre de su establecimiento, puede ver anuncios y resultados de plataformas antes que su propio sitio web. La plataforma se posiciona como el camino  oficial  \u2014 incluso para alguien que le buscaba espec\u00edficamente.<\/p>\n<h2>La batalla de los canales: no es solo un problema de hoteler\u00eda<\/h2>\n<p>Esta l\u00f3gica de intermediaci\u00f3n supera ampliamente la hoteler\u00eda. En la restauraci\u00f3n tambi\u00e9n, las herramientas de reserva y las plataformas estructuran el acceso al cliente. Cuando el acceso se simplifica y se centraliza, el cliente adopta el canal. Sobre el tema, este recurso sobre <a href=\"https:\/\/www.fiducial.fr\/Pointex-logiciel-caisse\/L-importance-de-la-reservation-en-ligne-pour-les-restaurants\" target=\"_blank\" rel=\"noopener\">la importancia de la reserva en l\u00ednea<\/a> ilustra bien c\u00f3mo la reserva se convierte en un h\u00e1bito digital, y no solo en una transacci\u00f3n.<\/p>\n<h2>El cliente fiel no traiciona: sigue el camino de menor esfuerzo<\/h2>\n<p>Es tentador pensar:  Si me aprecian, reservar\u00e1n en directo . En realidad, el afecto y la elecci\u00f3n del canal son dos cosas diferentes. El cliente puede ser fiel a tu experiencia, y al mismo tiempo ser fiel al ecosistema de reserva que lo acompa\u00f1a.<\/p>\n<p>Lo que marca la diferencia no es un mensaje culpabilizador ni una petici\u00f3n impl\u00edcita. Es una experiencia directa sin fricci\u00f3n, y un valor claro: por qu\u00e9 reservar en directo, concretamente, ahora.<\/p>\n<div class=\"hwd-cta-wrap\" style=\"background-image:url('https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/04\/Header-Hotel-Web-Design-agence-web-hotels-3.jpg');\">\n<div class=\"hwd-cta-card\">\n<div class=\"hwd-cta-logo\">\n      <img decoding=\"async\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy.png\" alt=\"Dise\u00f1o web de hoteles\" \/>\n    <\/div>\n<div class=\"hwd-cta-text\">\n<p>        <strong>Dise\u00f1o web de hoteles<\/strong> es la agencia web 100% dedicada al sector hotelero, que le acompa\u00f1a en todos los aspectos de la comunicaci\u00f3n digital: p\u00e1ginas web de reservas, posicionamiento natural en buscadores especializado en el sector hotelero, Google Ads y Google Hotel Ads, campa\u00f1as en redes sociales, cartas gr\u00e1ficas y logotipos.<\/p>\n<p class=\"hwd-cta-link\">\n        <a href=\"\/es\/pongase-en-contacto-con\/\" target=\"_self\">Concierte una cita hoy mismo<\/a> para obtener asesoramiento gratuito sobre una gesti\u00f3n digital \u00f3ptima.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<h2>Los errores que empujan a tus fieles hacia las plataformas (incluso cuando te buscan)<\/h2>\n<p>Algunos errores son invisibles en el d\u00eda a d\u00eda, pero decisivos en el momento de reservar: informaci\u00f3n no actualizada, precios y condiciones dif\u00edciles de entender, ausencia de ventajas visibles, motor de reservas poco tranquilizador, falta de prueba social en tu sitio, o un recorrido m\u00f3vil engorroso.<\/p>\n<p>A menudo, el cliente empieza en directo, duda y luego termina en una plataforma  para estar tranquilo . Si quieres detectar los puntos que desencadenan este cambio, el art\u00edculo <a href=\"https:\/\/hotel-webdesign.com\/es\/los-errores-que-empujan-a-sus-clientes-a-reservar-en-booking-en-lugar-de-en-su-sitio-web\/\" target=\"_self\">Los errores que empujan a sus clientes a reservar en Booking en lugar de en su sitio<\/a> pone de relieve las causas m\u00e1s frecuentes.<\/p>\n<h2>Por qu\u00e9 invertir en tu sitio web no es un lujo, sino un seguro<\/h2>\n<p>Cuando aumenta la cuota de las plataformas, muchos establecimientos dudan en invertir en su sitio web:  \u00bfPara qu\u00e9, si las plataformas llenan?  El riesgo es confundir llenar con controlar. Llenar no significa controlar tu distribuci\u00f3n, ni asegurar tus m\u00e1rgenes, ni proteger tu base de clientes fieles.<\/p>\n<p>Tu sitio web no es un coste est\u00e9tico: es una herramienta de venta, de relaci\u00f3n y de tranquilidad. Tambi\u00e9n es el lugar donde puedes construir tu propia fidelidad (y tus propios datos) sin depender de un tercero. Para una reflexi\u00f3n estructurada sobre el arbitraje, este art\u00edculo <a href=\"https:\/\/hotel-webdesign.com\/es\/sitio-web-hotelero-inversion-o-coste-inutil\/\" target=\"_self\">sobre la cuesti\u00f3n inversi\u00f3n vs coste<\/a> ayuda a establecer los criterios adecuados.<\/p>\n<h2>El quid de la cuesti\u00f3n: los datos del cliente y, por tanto, la relaci\u00f3n<\/h2>\n<p>Cuando un cliente reserva a trav\u00e9s de una plataforma, a menudo obtienes una relaci\u00f3n limitada: informaci\u00f3n recortada, mensajes encuadrados, normas de contacto, a veces dificultad para impulsar tus propias ofertas de regreso. T\u00fa entregas la experiencia, pero no siempre eres el propietario de la relaci\u00f3n.<\/p>\n<p><img decoding=\"async\" class=\"alignleft resizethreehundred autoblog-img\" title=\"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-vintage-stylized-tie-hanging-on-a-hotel-closed-doo-2025-02-12-23-07-21-utc.jpg\" alt=\"reserva directa \u2014 Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" \/><\/p>\n<p>A largo plazo, esto reduce tu capacidad para: segmentar a tus clientes (negocios, ocio, familias), proponer ofertas adaptadas, reactivar de forma inteligente y suavizar tu estacionalidad. Y, sobre todo, impide transformar una estancia exitosa en un h\u00e1bito de reserva directa.<\/p>\n<h2>Lo que las plataformas hacen muy bien: la retenci\u00f3n activa<\/h2>\n<p>Las plataformas no se limitan a esperar una pr\u00f3xima necesidad. Mantienen el deseo: emails inspiradores, recomendaciones, alertas de precio, ventajas temporales, gamificaci\u00f3n mediante los estatus. Transforman la reserva en un recorrido repetido.<\/p>\n<p>Un establecimiento puede hacer lo mismo, a una escala m\u00e1s simple pero muy eficaz: email postestancia, oferta de regreso, beneficio directo claro, recordatorio en fecha de aniversario, ventajas member propias, y mensajes personalizados. Para ideas accionables, puedes consultar <a href=\"https:\/\/www.reservio.com\/fr\/blog\/conseils\/arretez-perdre-clients\" target=\"_blank\" rel=\"noopener\">consejos concretos para fidelizar a tus clientes<\/a>.<\/p>\n<h2>Comprender la batalla: no est\u00e1s solo en esta relaci\u00f3n de fuerzas<\/h2>\n<p>Lo que est\u00e1 en juego no es solo marketing: es una redistribuci\u00f3n del poder entre productores de experiencia (usted) y distribuidores de demanda (las plataformas). Las plataformas han industrializado el acceso al cliente y se posicionan como \u00e1rbitros: visibilidad, clasificaci\u00f3n, reputaci\u00f3n, condiciones.<\/p>\n<p>Si quiere tomar distancia respecto a esta din\u00e1mica econ\u00f3mica, esta publicaci\u00f3n sobre <a href=\"https:\/\/www.sia-partners.com\/fr\/publications\/publications-de-nos-experts\/hoteliers-et-agences-en-ligne-la-bataille-pour-la\" target=\"_blank\" rel=\"noopener\">la batalla entre hoteleros y agencias en l\u00ednea<\/a> permite situar mejor los retos.<\/p>\n<h2>Recuperar a sus clientes fieles: una estrategia, no una promoci\u00f3n puntual<\/h2>\n<p>Para evitar que sus clientes habituales pasen por una plataforma, hay que abordar el problema de ra\u00edz: la experiencia y el valor percibido de la venta directa. Algunos ejes eficaces:<\/p>\n<p>1) Clarificar una promesa directa simple: mejor ventaja, condiciones m\u00e1s flexibles, extras incluidos, prioridad en ciertas habitaciones, bienvenida personalizada.<\/p>\n<p>2) Reducir la fricci\u00f3n: sitio r\u00e1pido, mobile-first, motor de reservas claro, pago y cancelaci\u00f3n legibles, respuestas a las preguntas frecuentes a un clic.<\/p>\n<p>3) Hacer visible la prueba social en su propio canal: rese\u00f1as, fotos aut\u00e9nticas, contenidos \u00fatiles, informaci\u00f3n actualizada y coherencia entre sus canales.<\/p>\n<p>4) Trabajar la retenci\u00f3n: mensaje postestancia, oferta de regreso, beneficios para miembros y recordatorios adaptados (sin spam).<\/p>\n<p>5) Medir: tasa de conversi\u00f3n del sitio, cuota de m\u00f3vil, abandonos en el motor, p\u00e1ginas que hacen salir. Sin medici\u00f3n, se gu\u00eda por la intuici\u00f3n.<\/p>\n<h2>Aumentar la venta directa sin quemar presupuesto: los palancas subestimadas<\/h2>\n<p>Muchos piensan que necesariamente hay que gastar m\u00e1s (publicidad, metabuscadores, influencia) para recuperar la venta directa. En realidad, gran parte de la mejora proviene de optimizaciones internas: mejor conversi\u00f3n del tr\u00e1fico existente, mayor tranquilidad, mejor valor mostrado y mejor continuidad entre comunicaci\u00f3n y reserva.<\/p>\n<div class=\"frhwdquote\" style=\"background:url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo.jpg);background-size:cover;background-position:center center;box-shadow:inset 0 0 0 1000px rgba(255,255,255,.85);padding:6%;\">\n<h2 class=\"h2frhwdquote\">Su presupuesto en 5 minutos<\/h2>\n<p><a class=\"apromodemo\" href=\"https:\/\/calendly.com\/rdv-webdesign\/prise-de-contact\/\" target=\"_blank\" rel=\"noopener\">Hablemos de su proyecto<\/a><\/p>\n<\/div>\n<p>Si busca un enfoque pragm\u00e1tico, orientado a la acci\u00f3n, este art\u00edculo explica <a href=\"https:\/\/hotel-webdesign.com\/es\/como-aumentar-las-reservas-directas-sin-aumentar-su-presupuesto-de-marketing\/\" target=\"_self\">c\u00f3mo desarrollar la venta directa sin aumentar el presupuesto de marketing<\/a>.<\/p>\n<h2>Conclusi\u00f3n: sus clientes fieles no desaparecen, son redirigidos<\/h2>\n<p>Las plataformas captan a sus clientes fieles porque controlan el h\u00e1bito, la confianza, la atenci\u00f3n, la comparaci\u00f3n y la retenci\u00f3n. Mientras la venta directa sea menos simple, menos tranquilizadora o menos gratificante, incluso un cliente satisfecho elegir\u00e1 el canal m\u00e1s fluido.<\/p>\n<p>La buena noticia es que usted tiene una ventaja que las plataformas nunca tendr\u00e1n: la experiencia real, la relaci\u00f3n humana y la capacidad de crear una preferencia fuerte. Con la condici\u00f3n de traducir esa preferencia en un recorrido directo evidente, moderno y convincente.<\/p>\n<h2>Pr\u00f3ximo paso: identificar lo que hace que sus fieles se decanten<\/h2>\n<p>Si quiere hacer balance de su sitio, su recorrido de reserva y sus palancas concretas para recuperar una parte de las reservas directas, puede solicitar <a href=\"https:\/\/calendly.com\/rdv-webdesign\/prise-de-contact\/\" target=\"_self\">un presupuesto en 5 minutos<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div style=\"\" class=\"vc_col-sm-3 blogsidebar wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-border-radius=\"10px\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"#E5E1E1\" data-bg-opacity=\"0.2\" data-hover-bg=\"#C5BDBD\" data-hover-bg-opacity=\"0.2\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.2; background-color: #E5E1E1;\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"img-with-aniamtion-wrap  custom-size\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"none\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"305\" width=\"1024\" data-animation=\"none\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1024x305.png\" alt=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1024x305.png 1024w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-300x89.png 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-768x229.png 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-1536x457.png 1536w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1-18x5.png 18w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/05\/Logo-GRIS-1.png 1783w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/>\n          <\/div>\n        <\/div>\n        \n      <\/div>\n    <\/div>\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1765898930642\" >\n\t<div class=\"txtsidebar\" style=\"text-align: center;\"><strong>Dise\u00f1o web de hoteles<br \/>\nLa agencia digital para el sector de la hosteler\u00eda, la restauraci\u00f3n y el turismo<\/strong><\/div>\n<div class=\"txtsidebar\" style=\"text-align: justify; margin-top: 25px;\">Gracias a nuestra doble experiencia en el \u00e1mbito digital y en la industria hotelera, podemos ayudar a los hoteleros y propietarios en su transformaci\u00f3n: creaci\u00f3n de sitios web, optimizaci\u00f3n SEO, campa\u00f1as de publicidad dirigidas, conexi\u00f3n con software empresarial.<\/div>\n<\/div>\n\n\n\n<div class=\"img-with-aniamtion-wrap\" data-max-width=\"100%\" data-max-width-mobile=\"default\" data-shadow=\"none\" data-animation=\"none\" >\n      <div class=\"inner\">\n        <div class=\"hover-wrap\"> \n          <div class=\"hover-wrap-inner\">\n            <img loading=\"lazy\" decoding=\"async\" class=\"img-with-animation skip-lazy\" data-delay=\"0\" height=\"169\" width=\"300\" data-animation=\"none\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/Creative-3D-Visual-Animation-Website-Development-2.gif\" alt=\"\"  \/>\n          <\/div>\n        <\/div>\n        \n      <\/div>\n    <\/div><div class=\"nectar-cta  hover_color_99AFA8 border_radius_100px alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit has-icon font_size_desktop_14px top_position_desktop_16px\" data-color=\"custom\" data-using-bg=\"true\" data-style=\"basic\" data-display=\"block\" data-alignment=\"center\" data-text-color=\"custom\" style=\"--nectar-text-color: #FDFDFD; --nectar-button-color: #C2CCD3; --nectar-button-color-hover: #99AFA8; --nectar-icon-gap: 5px; \"><span style=\"color: #FDFDFD;\" class=\"nectar-button-type\"><span class=\"link_wrap\" style=\"padding-top: 2%; padding-right: 2%; padding-bottom: 2%; padding-left: 2%; background-color: #C2CCD3;\"><i><span class=\"im-icon-wrap\"><span><svg role=\"presentation\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewbox=\"0 0 32 32\">\n        <path d=\"M12.399 23.391c-3.027 0-5.872-1.179-8.013-3.316-4.419-4.419-4.419-11.612 0-16.028 2.14-2.139 4.987-3.321 8.013-3.321 3.028 0 5.872 1.18 8.013 3.321 4.419 4.417 4.419 11.607 0 16.028-2.141 2.137-4.987 3.316-8.013 3.316zM12.399 2.057c-2.671 0-5.181 1.040-7.071 2.931-3.899 3.899-3.899 10.243 0 14.14 1.889 1.888 4.4 2.925 7.071 2.925s5.183-1.037 7.071-2.925c3.899-3.901 3.899-10.245 0-14.14-1.889-1.891-4.4-2.931-7.071-2.931zM12.32 17.332c-0.368 0-0.667-0.3-0.667-0.667v-9.333c0-0.367 0.299-0.667 0.667-0.667s0.667 0.3 0.667 0.667v9.333c0 0.367-0.299 0.667-0.667 0.667zM16.987 12.665h-9.333c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h9.333c0.367 0 0.667 0.3 0.667 0.667s-0.299 0.667-0.667 0.667zM28.691 31.275c-0.569 0-1.104-0.223-1.508-0.625l-9.217-9.253 3.115-3.127 9.225 9.252c0.833 0.833 0.833 2.191 0 3.024l-0.107 0.104c-0.403 0.404-0.939 0.625-1.508 0.625zM19.848 21.396l8.28 8.311c0.303 0.301 0.827 0.303 1.131 0l0.107-0.107c0.311-0.311 0.311-0.82 0-1.137l-8.283-8.305-1.235 1.239z\"><\/path>\n        <\/svg><\/span><\/span><\/i><a target=\"_blank\" class=\"link_text\" role=\"button\" href=\"\/es\/pongase-en-contacto-con\/\"><span class=\"text\">An\u00e1lisis gratuito de su sitio web<\/span><\/a><\/span><\/span><\/div>\n    <div class=\"row blog-recent columns-1\" data-style=\"list_featured_first_row\" data-color-scheme=\"light\" data-remove-post-date=\"1\" data-remove-post-author=\"1\" data-remove-post-comment-number=\"1\" data-remove-post-nectar-love=\"1\">\n\n      \n      <div class=\"col span_12 post-17008 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-conversion-web\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-su-sitio-no-convierte-a-pesar-de-una-buena-tasa-de-trafico\/\" aria-label=\"Por qu\u00e9 su sitio no convierte a pesar de una buena tasa de afluencia\"><\/a><a class=\"featured\" aria-label=\"Por qu\u00e9 su sitio no convierte a pesar de una buena tasa de afluencia\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-su-sitio-no-convierte-a-pesar-de-una-buena-tasa-de-trafico\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"403\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-600x403.jpg\" class=\"attachment-portfolio-thumb size-portfolio-thumb wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-600x403.jpg 600w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-18x12.jpg 18w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-900x604.jpg 900w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-400x269.jpg 400w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/span><\/a>            <div class=\"post-header featured\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h3>Por qu\u00e9 su sitio no convierte a pesar de una buena tasa de afluencia<\/h3>            <\/div><!--\/post-header-->\n\n            <div class=\"excerpt\">tr\u00e1fico sin conversi\u00f3n Atrae a la gente\u2026 pero no a las personas adecuadas Un sitio puede...<\/div>\n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17007 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-hotelero-y-motor-de-reservas-lo-que-las-agencias-generalistas-olvidan\/\" aria-label=\"Sitio hotelero y motor de reservas: lo que las agencias generalistas olvidan\"><\/a><a class=\"small\" aria-label=\"Sitio hotelero y motor de reservas: lo que las agencias generalistas olvidan\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-hotelero-y-motor-de-reservas-lo-que-las-agencias-generalistas-olvidan\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-dtdlvpy-vvq-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Sitio hotelero y motor de reservas: lo que las agencias generalistas olvidan<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17006 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-un-rediseno-del-sitio-puede-reducir-su-dependencia-de-las-ota\/\" aria-label=\"C\u00f3mo una renovaci\u00f3n del sitio web puede reducir su dependencia de las OTA\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo una renovaci\u00f3n del sitio web puede reducir su dependencia de las OTA\" href=\"https:\/\/hotel-webdesign.com\/es\/como-un-rediseno-del-sitio-puede-reducir-su-dependencia-de-las-ota\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-im7lzjxelhg-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo una renovaci\u00f3n del sitio web puede reducir su dependencia de las OTA<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-17005 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-marketing-hotelier\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-los-hoteles-independientes-tienen-todo-el-interes-en-invertir-en-su-sitio-web\/\" aria-label=\"Por qu\u00e9 los hoteles independientes tienen todo el inter\u00e9s en invertir en su sitio web\"><\/a><a class=\"small\" aria-label=\"Por qu\u00e9 los hoteles independientes tienen todo el inter\u00e9s en invertir en su sitio web\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-los-hoteles-independientes-tienen-todo-el-interes-en-invertir-en-su-sitio-web\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-photographer-setting-up-website-2025-03-07-09-35-17-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Por qu\u00e9 los hoteles independientes tienen todo el inter\u00e9s en invertir en su sitio web<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16999 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-distribution-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/el-coste-real-de-las-comisiones-de-booking-y-airbnb-sobre-la-rentabilidad-de-un-hotel\/\" aria-label=\"El verdadero coste de las comisiones de Booking y Airbnb en la rentabilidad de un hotel\"><\/a><a class=\"small\" aria-label=\"El verdadero coste de las comisiones de Booking y Airbnb en la rentabilidad de un hotel\" href=\"https:\/\/hotel-webdesign.com\/es\/el-coste-real-de-las-comisiones-de-booking-y-airbnb-sobre-la-rentabilidad-de-un-hotel\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-syto3xs06fu-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>El verdadero coste de las comisiones de Booking y Airbnb en la rentabilidad de un hotel<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16985 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-transformar-a-los-visitantes-de-booking-en-clientes-directos\/\" aria-label=\"C\u00f3mo transformar a los visitantes de Booking en clientes directos\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo transformar a los visitantes de Booking en clientes directos\" href=\"https:\/\/hotel-webdesign.com\/es\/como-transformar-a-los-visitantes-de-booking-en-clientes-directos\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"alquiler de p\u00e1ginas web para hoteles\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-300x300.jpg 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-768x768.jpg 768w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel-800x800.jpg 800w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/06\/famille-2-reservation-hotel.jpg 1024w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo transformar a los visitantes de Booking en clientes directos<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16981 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-fidelisation-client\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/\" aria-label=\"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\"><\/a><a class=\"small\" aria-label=\"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16979 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-marketing-hotelier\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-web-hotelero-inversion-o-coste-inutil\/\" aria-label=\"Sitio web hotelero: inversi\u00f3n o coste in\u00fatil\"><\/a><a class=\"small\" aria-label=\"Sitio web hotelero: inversi\u00f3n o coste in\u00fatil\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-web-hotelero-inversion-o-coste-inutil\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Sitio web hotelero: inversi\u00f3n o coste in\u00fatil<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16968 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-webdesign-hotelier\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-un-buen-diseno-web-puede-duplicar-la-reserva-directa\/\" aria-label=\"C\u00f3mo un buen dise\u00f1o web puede duplicar la reserva directa\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo un buen dise\u00f1o web puede duplicar la reserva directa\" href=\"https:\/\/hotel-webdesign.com\/es\/como-un-buen-diseno-web-puede-duplicar-la-reserva-directa\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-graphic-design-website-and-marketing-with-an-adve-2025-04-06-07-17-48-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo un buen dise\u00f1o web puede duplicar la reserva directa<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16967 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/los-errores-que-empujan-a-sus-clientes-a-reservar-en-booking-en-lugar-de-en-su-sitio-web\/\" aria-label=\"Los errores que empujan a sus clientes a reservar en Booking en lugar de en su sitio\"><\/a><a class=\"small\" aria-label=\"Los errores que empujan a sus clientes a reservar en Booking en lugar de en su sitio\" href=\"https:\/\/hotel-webdesign.com\/es\/los-errores-que-empujan-a-sus-clientes-a-reservar-en-booking-en-lugar-de-en-su-sitio-web\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Los errores que empujan a sus clientes a reservar en Booking en lugar de en su sitio<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16966 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-marketing-touristique\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-un-sitio-web-escaparate-ya-no-es-suficiente-para-un-hotel-o-un-alquiler-vacacional\/\" aria-label=\"Por qu\u00e9 un sitio \u201cescaparate\u201d ya no basta para un hotel o un alquiler vacacional\"><\/a><a class=\"small\" aria-label=\"Por qu\u00e9 un sitio \u201cescaparate\u201d ya no basta para un hotel o un alquiler vacacional\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-un-sitio-web-escaparate-ya-no-es-suficiente-para-un-hotel-o-un-alquiler-vacacional\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-505eectw54k-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Por qu\u00e9 un sitio \u201cescaparate\u201d ya no basta para un hotel o un alquiler vacacional<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16965 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-aumentar-las-reservas-directas-sin-aumentar-su-presupuesto-de-marketing\/\" aria-label=\"C\u00f3mo aumentar las reservas directas sin aumentar el presupuesto de marketing\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo aumentar las reservas directas sin aumentar el presupuesto de marketing\" href=\"https:\/\/hotel-webdesign.com\/es\/como-aumentar-las-reservas-directas-sin-aumentar-su-presupuesto-de-marketing\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-ifsvn82xfgo-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo aumentar las reservas directas sin aumentar el presupuesto de marketing<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16960 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-marque-hoteliere\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/los-limites-de-booking-y-airbnb-para-construir-una-marca-hotelera\/\" aria-label=\"Los l\u00edmites de Booking y Airbnb para construir una marca hotelera\"><\/a><a class=\"small\" aria-label=\"Los l\u00edmites de Booking y Airbnb para construir una marca hotelera\" href=\"https:\/\/hotel-webdesign.com\/es\/los-limites-de-booking-y-airbnb-para-construir-una-marca-hotelera\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-elegant-business-woman-with-travel-trolley-luggage-2025-03-16-02-28-05-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Los l\u00edmites de Booking y Airbnb para construir una marca hotelera<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16947 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-ventes-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-una-agencia-web-ayuda-a-un-hotel-a-recuperar-el-control-de-sus-ventas\/\" aria-label=\"C\u00f3mo una agencia web ayuda a un hotel a recuperar el control de sus ventas\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo una agencia web ayuda a un hotel a recuperar el control de sus ventas\" href=\"https:\/\/hotel-webdesign.com\/es\/como-una-agencia-web-ayuda-a-un-hotel-a-recuperar-el-control-de-sus-ventas\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo una agencia web ayuda a un hotel a recuperar el control de sus ventas<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16935 post type-post status-publish format-standard has-post-thumbnail category-actualites-webdesign\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/ejemplos-de-sitios-web-para-love-room\/\" aria-label=\"Ejemplos de sitios web para love room\"><\/a><a class=\"small\" aria-label=\"Ejemplos de sitios web para love room\" href=\"https:\/\/hotel-webdesign.com\/es\/ejemplos-de-sitios-web-para-love-room\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/07\/exemple-site-love-room-web-design-creation-site-2-140x140.webp\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/07\/exemple-site-love-room-web-design-creation-site-2-140x140.webp 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/07\/exemple-site-love-room-web-design-creation-site-2-100x100.webp 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/07\/exemple-site-love-room-web-design-creation-site-2-500x500.webp 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2024\/07\/exemple-site-love-room-web-design-creation-site-2-350x350.webp 350w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"actualites-webdesign\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-de-diseno-web-2\/\">Noticias de dise\u00f1o web<\/a><\/span>              <h5>Ejemplos de sitios web para love room<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16891 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-airbnb-no-reemplaza-un-verdadero-sitio-de-reservas-directas\/\" aria-label=\"Por qu\u00e9 Airbnb no reemplaza un verdadero sitio de reservas directas\"><\/a><a class=\"small\" aria-label=\"Por qu\u00e9 Airbnb no reemplaza un verdadero sitio de reservas directas\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-airbnb-no-reemplaza-un-verdadero-sitio-de-reservas-directas\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-unrecognizable-woman-in-hotel-lobby-2025-07-13-14-54-48-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Por qu\u00e9 Airbnb no reemplaza un verdadero sitio de reservas directas<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16890 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservation-directe\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-hotelero-vs-booking-lo-que-su-sitio-puede-hacer-que-las-plataformas-nunca-haran\/\" aria-label=\"Sitio hotelero vs Booking: lo que su sitio puede hacer que las plataformas nunca har\u00e1n\"><\/a><a class=\"small\" aria-label=\"Sitio hotelero vs Booking: lo que su sitio puede hacer que las plataformas nunca har\u00e1n\" href=\"https:\/\/hotel-webdesign.com\/es\/sitio-hotelero-vs-booking-lo-que-su-sitio-puede-hacer-que-las-plataformas-nunca-haran\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-website-development-layout-sketch-drawing-2025-02-10-10-47-59-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Sitio hotelero vs Booking: lo que su sitio puede hacer que las plataformas nunca har\u00e1n<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16888 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-reservations-directes\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/como-reducir-las-comisiones-de-booking-gracias-a-un-sitio-web-eficiente\/\" aria-label=\"C\u00f3mo reducir las comisiones de Booking gracias a un sitio web eficiente\"><\/a><a class=\"small\" aria-label=\"C\u00f3mo reducir las comisiones de Booking gracias a un sitio web eficiente\" href=\"https:\/\/hotel-webdesign.com\/es\/como-reducir-las-comisiones-de-booking-gracias-a-un-sitio-web-eficiente\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-jvsgcv8_vb4-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>C\u00f3mo reducir las comisiones de Booking gracias a un sitio web eficiente<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16885 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-design-minimaliste\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/a-importancia-de-la-sencillez-y-el-minimalismo-en-el-diseno-web\/\" aria-label=\"La importancia de la sencillez y el minimalismo en el dise\u00f1o web\"><\/a><a class=\"small\" aria-label=\"La importancia de la sencillez y el minimalismo en el dise\u00f1o web\" href=\"https:\/\/hotel-webdesign.com\/es\/a-importancia-de-la-sencillez-y-el-minimalismo-en-el-diseno-web\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-choosing-photos-for-magazine-page-2025-02-11-12-53-53-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>La importancia de la sencillez y el minimalismo en el dise\u00f1o web<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n      <div class=\"col span_12 post-16881 post type-post status-publish format-standard has-post-thumbnail category-blog-actualites category-optimisation-conversion\" >\n\n        \n            <a class=\"full-post-link\" href=\"https:\/\/hotel-webdesign.com\/es\/diseno-de-paginas-de-destino-de-alta-conversion-2\/\" aria-label=\"Dise\u00f1o de p\u00e1ginas de destino de alta conversi\u00f3n\"><\/a><a class=\"small\" aria-label=\"Dise\u00f1o de p\u00e1ginas de destino de alta conversi\u00f3n\" href=\"https:\/\/hotel-webdesign.com\/es\/diseno-de-paginas-de-destino-de-alta-conversion-2\/\"><span class=\"img-thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"140\" height=\"140\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg\" class=\"attachment-nectar_small_square size-nectar_small_square wp-post-image\" alt=\"\" title=\"\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-140x140.jpg 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-100x100.jpg 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-500x500.jpg 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-350x350.jpg 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-1000x1000.jpg 1000w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/wen-design-hotel-website-reservtion-creation-site-happy-black-businesswoman-receiving-room-cardkey-w-2025-08-11-08-00-52-utc-800x800.jpg 800w\" sizes=\"auto, (max-width: 140px) 100vw, 140px\" \/><\/span><\/a>            <div class=\"post-header small\">\n              <span class=\"meta-category\"><a class=\"blog-actualites\" href=\"https:\/\/hotel-webdesign.com\/es\/categoria\/noticias-del-blog\/\">noticias del blog<\/a><\/span>              <h5>Dise\u00f1o de p\u00e1ginas de destino de alta conversi\u00f3n<\/h5>            <\/div><!--\/post-header-->\n\n            \n      <\/div><!--\/col-->\n\n      \n    <\/div><!--\/blog-recent-->\n\n  <div class=\"nectar-cta  hover_color_99AFA8 border_radius_100px alignment_tablet_default alignment_phone_default display_tablet_inherit display_phone_inherit has-icon font_size_desktop_14px\" data-color=\"custom\" data-using-bg=\"true\" data-style=\"basic\" data-display=\"block\" data-alignment=\"center\" data-text-color=\"custom\" style=\"--nectar-text-color: #FDFDFD; --nectar-button-color: #C2CCD3; --nectar-button-color-hover: #99AFA8; --nectar-icon-gap: 5px; \"><span style=\"color: #FDFDFD;\" class=\"nectar-button-type\"><span class=\"link_wrap\" style=\"padding-top: 2%; padding-right: 2%; padding-bottom: 2%; padding-left: 2%; background-color: #C2CCD3;\"><i><span class=\"im-icon-wrap\"><span><svg role=\"presentation\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"32\" height=\"32\" viewbox=\"0 0 32 32\">\n        <path d=\"M2.667 30.667h26.667v1.333h-26.667v-1.333zM30.667 5.333h1.333v24h-1.333v-24zM29.312 32v-1.333c0.747 0 1.355-0.608 1.355-1.355h1.333c0 1.483-1.205 2.688-2.688 2.688zM2.667 2.667h26.667v1.333h-26.667v-1.333zM2.667 32c-1.471 0-2.667-1.195-2.667-2.667h1.333c0 0.736 0.599 1.333 1.333 1.333v1.333zM0 5.333h1.333v24h-1.333v-24zM1.333 5.333h-1.333c0-1.469 1.196-2.667 2.667-2.667v1.333c-0.735 0-1.333 0.597-1.333 1.333zM32 5.333h-1.333c0-0.736-0.599-1.333-1.333-1.333v-1.333c1.472 0 2.667 1.197 2.667 2.667zM8.667 6c-0.368 0-0.667-0.299-0.667-0.667v-4c0-0.368 0.299-0.667 0.667-0.667s0.667 0.299 0.667 0.667v4c0 0.368-0.299 0.667-0.667 0.667zM23.333 6c-0.367 0-0.667-0.299-0.667-0.667v-4c0-0.368 0.3-0.667 0.667-0.667s0.667 0.299 0.667 0.667v4c0 0.368-0.3 0.667-0.667 0.667zM26.667 9.333h-21.333c-0.368 0-0.667-0.299-0.667-0.667s0.299-0.667 0.667-0.667h21.333c0.367 0 0.667 0.299 0.667 0.667s-0.3 0.667-0.667 0.667zM9.333 13.333h-4c-0.368 0-0.667-0.299-0.667-0.667s0.299-0.667 0.667-0.667h4c0.368 0 0.667 0.299 0.667 0.667s-0.299 0.667-0.667 0.667zM18.667 13.333h-5.333c-0.368 0-0.667-0.299-0.667-0.667s0.299-0.667 0.667-0.667h5.333c0.367 0 0.667 0.299 0.667 0.667s-0.3 0.667-0.667 0.667zM26.667 13.333h-4c-0.367 0-0.667-0.299-0.667-0.667s0.3-0.667 0.667-0.667h4c0.367 0 0.667 0.299 0.667 0.667s-0.3 0.667-0.667 0.667zM9.333 17.333h-4c-0.368 0-0.667-0.3-0.667-0.667 0-0.368 0.299-0.667 0.667-0.667h4c0.368 0 0.667 0.299 0.667 0.667 0 0.367-0.299 0.667-0.667 0.667zM18.667 17.333h-5.333c-0.368 0-0.667-0.3-0.667-0.667 0-0.368 0.299-0.667 0.667-0.667h5.333c0.367 0 0.667 0.299 0.667 0.667 0 0.367-0.3 0.667-0.667 0.667zM26.667 17.333h-4c-0.367 0-0.667-0.3-0.667-0.667 0-0.368 0.3-0.667 0.667-0.667h4c0.367 0 0.667 0.299 0.667 0.667 0 0.367-0.3 0.667-0.667 0.667zM9.333 21.333h-4c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h4c0.368 0 0.667 0.3 0.667 0.667s-0.299 0.667-0.667 0.667zM18.667 21.333h-5.333c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h5.333c0.367 0 0.667 0.3 0.667 0.667s-0.3 0.667-0.667 0.667zM26.667 21.333h-4c-0.367 0-0.667-0.3-0.667-0.667s0.3-0.667 0.667-0.667h4c0.367 0 0.667 0.3 0.667 0.667s-0.3 0.667-0.667 0.667zM9.333 25.333h-4c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h4c0.368 0 0.667 0.3 0.667 0.667s-0.299 0.667-0.667 0.667zM18.667 25.333h-5.333c-0.368 0-0.667-0.3-0.667-0.667s0.299-0.667 0.667-0.667h5.333c0.367 0 0.667 0.3 0.667 0.667s-0.3 0.667-0.667 0.667zM26.667 25.333h-4c-0.367 0-0.667-0.3-0.667-0.667s0.3-0.667 0.667-0.667h4c0.367 0 0.667 0.3 0.667 0.667s-0.3 0.667-0.667 0.667z\"><\/path>\n        <\/svg><\/span><\/span><\/i><a target=\"_blank\" class=\"link_text\" role=\"button\" href=\"https:\/\/calendly.com\/rdv-webdesign\/prise-de-contact\/\"><span class=\"text\">Cita telef\u00f3nica<\/span><\/a><\/span><\/span><\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"googlecta\"  data-column-margin=\"30px\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex\"  style=\"padding-top: 0px; padding-bottom: 0px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/google-hotel-ads.svg); background-position: left top; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.8; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div style=\"margin-top: 8%; margin-bottom: 5%; \" class=\"vc_col-sm-12 wpb_column column_container vc_column_container col boxed no-extra-padding inherit_tablet inherit_phone\"  data-border-radius=\"15px\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element  vc_custom_1683977772092\" >\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-10514 size-full alignleft\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2022\/09\/agence-web-hotel-2.gif\" alt=\"\" width=\"266\" height=\"107\" \/><span style=\"color: #000000;\">Hotel Web Design es socio de Google con el <strong>Google Hoteles<\/strong>incluidos nuestros clientes <strong>beneficiarse a diario<\/strong>B\u00fasqueda de Google: la informaci\u00f3n sobre su alojamiento, disponibilidad y precios se env\u00eda continuamente al motor de b\u00fasqueda, que muestra enlaces de reserva gratuitos desde la b\u00fasqueda de Google directamente a su p\u00e1gina de reserva. <strong>Estos enlaces gratuitos\u00a0<\/strong>\u00a1representan alrededor de 15% de reservas adicionales sin comisiones para nuestros clientes en 2022! Lea nuestro art\u00edculo sobre <a href=\"https:\/\/hotel-webdesign.com\/es\/google-free-hotel-booking-links-como-beneficiarse\/\" target=\"_blank\" rel=\"noopener\">enlaces de reserva gratuitos de Google<\/a><\/span><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"sitereservationcta\"  data-column-margin=\"default\" data-midnight=\"dark\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex vc_row-o-content-middle\"  style=\"padding-top: 60px; padding-bottom: 30px; \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2020\/01\/Hotel-creation-luxe-copie.png); background-position: center center; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.95; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:120px;\"  data-height=\"120\" data-front=\"\" data-style=\"mountains\" data-position=\"bottom\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-3 wpb_column column_container vc_column_container col no-extra-padding inherit_tablet inherit_phone\"  data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" >\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<h2 style=\"text-align: left; font-size: 40px !important;\">Sitio web de reservas<\/h2>\n<h2>-<br \/>\nServicios de reserva de hoteles y alquileres vacacionales<\/h2>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n\n\t<div style=\"\" class=\"vc_col-sm-9 wpb_column column_container vc_column_container col padding-3-percent inherit_tablet inherit_phone\" data-using-bg=\"true\" data-padding-pos=\"all\" data-has-bg-color=\"true\" data-bg-color=\"rgba(0,0,0,0.01)\" data-bg-opacity=\"0.1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\" style=\"opacity: 0.1; background-color: rgba(0,0,0,0.01);\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t<div class=\"nectar-fancy-ul\" data-list-icon=\"fa fa-check\" data-animation=\"false\" data-animation-delay=\"0\" data-color=\"accent-color\" data-spacing=\"default\" data-alignment=\"left\"> \n<ul>\n<li>Sitio llave en mano con formaci\u00f3n sobre la interfaz de administraci\u00f3n en el momento de la entrega<\/li>\n<li>Logotipo y l\u00ednea gr\u00e1fica adaptados, con posibilidad de integrar sus elementos existentes.<\/li>\n<li><a href=\"https:\/\/hotel-webdesign.com\/es\/referencement-naturel-hotel-restaurant\/\">Referencia de hoteles<\/a><\/li>\n<li>Integraci\u00f3n de <a href=\"https:\/\/hotel-webdesign.com\/es\/motor-de-reservas-channel-manager-habitacion-de-hotel\/\">m\u00f3dulo de reservas\u00a0<\/a><\/li>\n<li>o integraci\u00f3n de un motor de reservas externo (Reservit, Availpro, Mister booking, Roomcloud, etc)<\/li>\n<li>Integraci\u00f3n de elementos HTML personalizados (portales de rese\u00f1as, opiniones de clientes, previsi\u00f3n meteorol\u00f3gica, prensa, ventanas emergentes, chat en directo, etc.).<\/li>\n<li>SSL seguro \/ HTTPS<\/li>\n<li>Multiling\u00fce<\/li>\n<li>Interfaz de usuario del sitio web<\/li>\n<li>Alojamiento y nombre de dominio incluidos.<\/li>\n<li>Entrega r\u00e1pida<\/li>\n<\/ul>\n<a class=\"nectar-button n-sc-button medium accent-color regular-button\"  href=\"\/es\/pongase-en-contacto-con\/\" data-color-override=\"false\" data-hover-color-override=\"false\" data-hover-text-color-override=\"#fff\"><span>SOLICITAR PRESUPUESTO<\/span><\/a> <\/div>\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>\n\t\t<div id=\"hotelwebdesigncta\"  data-column-margin=\"default\" data-midnight=\"dark\" data-top-percent=\"5%\" data-bottom-percent=\"5%\"  class=\"wpb_row vc_row-fluid vc_row full-width-section vc_row-o-equal-height vc_row-flex\"  style=\"padding-top: calc(100vw * 0.05); padding-bottom: calc(100vw * 0.05); \"><div class=\"row-bg-wrap\" data-bg-animation=\"none\" data-bg-animation-delay=\"\" data-bg-overlay=\"true\"><div class=\"inner-wrap row-bg-layer using-image\" ><div class=\"row-bg viewport-desktop using-image\"  style=\"background-image: url(https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2023\/04\/Header-Hotel-Web-Design-agence-web-hotels-3.jpg); background-position: left top; background-repeat: no-repeat; \"><\/div><\/div><div class=\"row-bg-overlay row-bg-layer\" style=\"background-color:#ffffff;  opacity: 0.5; \"><\/div><\/div><div class=\"nectar-shape-divider-wrap\" style=\" height:50px;\"  data-height=\"50\" data-front=\"true\" data-style=\"mountains\" data-position=\"top\" ><svg class=\"nectar-shape-divider\" fill=\"#ffffff\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 300\" preserveaspectratio=\"none\">\n          <path d=\"M 1014 264 v 122 h -808 l -172 -86 s 310.42 -22.84 402 -79 c 106 -65 154 -61 268 -12 c 107 46 195.11 5.94 275 137 z\"><\/path>   <path d=\"M -302 55 s 235.27 208.25 352 159 c 128 -54 233 -98 303 -73 c 92.68 33.1 181.28 115.19 235 108 c 104.9 -14 176.52 -173.06 267 -118 c 85.61 52.09 145 123 145 123 v 74 l -1306 10 z\"><\/path>\n          <path d=\"M -286 255 s 214 -103 338 -129 s 203 29 384 101 c 145.57 57.91 178.7 50.79 272 0 c 79 -43 301 -224 385 -63 c 53 101.63 -62 129 -62 129 l -107 84 l -1212 12 z\"><\/path>\n          <path d=\"M -24 69 s 299.68 301.66 413 245 c 8 -4 233 2 284 42 c 17.47 13.7 172 -132 217 -174 c 54.8 -51.15 128 -90 188 -39 c 76.12 64.7 118 99 118 99 l -12 132 l -1212 12 z\"><\/path>\n          <path d=\"M -12 201 s 70 83 194 57 s 160.29 -36.77 274 6 c 109 41 184.82 24.36 265 -15 c 55 -27 116.5 -57.69 214 4 c 49 31 95 26 95 26 l -6 151 l -1036 10 z\"><\/path> <\/svg><\/div><div class=\"row_col_wrap_12 col span_12 dark left\">\n\t<div  class=\"vc_col-sm-12 wpb_column column_container vc_column_container col boxed padding-2-percent inherit_tablet inherit_phone\"  data-border-radius=\"15px\" data-shadow=\"medium_depth\" data-padding-pos=\"all\" data-has-bg-color=\"false\" data-bg-color=\"\" data-bg-opacity=\"1\" data-animation=\"\" data-delay=\"0\" >\n\t\t<div class=\"vc_column-inner\" ><div class=\"column-bg-overlay-wrap column-bg-layer\" data-bg-animation=\"none\"><div class=\"column-bg-overlay\"><\/div><\/div>\n\t\t\t<div class=\"wpb_wrapper\">\n\t\t\t\t\n<div class=\"wpb_text_column wpb_content_element\" >\n\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-3630 size-small faviconhwdcalltoactionsection\" src=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png\" alt=\"\" width=\"200\" height=\"200\" srcset=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-300x300.png 300w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-100x100.png 100w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-140x140.png 140w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-500x500.png 500w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-350x350.png 350w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-270x270.png 270w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-192x192.png 192w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-180x180.png 180w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy-32x32.png 32w, https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/05\/cropped-favicon-HD-v2-hwd-logo-copie-copy.png 512w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/p>\n<p><span style=\"color: #000000;\"><span style=\"color: #acb9ca;\"><strong>Dise\u00f1o web de hoteles<\/strong><\/span> es la agencia web <span style=\"color: #acb9ca;\"><strong>100% dedicado a la industria hotelera<\/strong><\/span>Podemos ayudarle en todos los aspectos de la comunicaci\u00f3n digital de su alojamiento: <span style=\"color: #acb9ca;\"><strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/es\/creacion-reserva-de-sitio\/\">sitios web de reservas<\/a><\/strong>, <strong><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/es\/referencement-naturel-hotel-restaurant\/\">referenciaci\u00f3n natural<\/a><\/strong><\/span> especializada en hosteler\u00eda, <span style=\"color: #acb9ca;\"><strong><span style=\"text-decoration: none;\"><a style=\"color: #acb9ca; text-decoration: none;\" href=\"https:\/\/hotel-webdesign.com\/es\/referencement-google-ads-hotel-restaurante\/\">Referencias de Google Ads<\/a> <\/span><\/strong><\/span>y Google Hotel Ads, campa\u00f1as en redes sociales, cartas gr\u00e1ficas y logotipos para hoteles.<span style=\"color: #993366;\"><br \/>\n<span style=\"color: #acb9ca;\"><strong><a class=\"\" style=\"color: #acb9ca;\" href=\"\/es\/pongase-en-contacto-con\/\" target=\"_Blank\" rel=\"noopener\">Concierte una cita hoy mismo<\/a> <\/strong><\/span><\/span>para recibir asesoramiento gratuito sobre c\u00f3mo optimizar la gesti\u00f3n digital de su alojamiento.\u00a0<\/span><\/p>\n<\/div>\n\n\n\n\n\t\t\t<\/div> \n\t\t<\/div>\n\t<\/div> \n<\/div><\/div>","protected":false},"excerpt":{"rendered":"p\u00e1gina de destino Alinear la promesa con la intenci\u00f3n: la base de las conversiones Una p\u00e1gina de aterrizaje de alto rendimiento no convence a un visitante que duda: lo confirma a alta velocidad...","protected":false},"author":23,"featured_media":16806,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_focuskw":"cannibalisation clients directs","_yoast_wpseo_title":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les","_yoast_wpseo_metadesc":"cannibalisation clients directs : comment les plateformes captent vos fid\u00e8les et comment agir en webmarketing hotel, location saisonniere","_yoast_wpseo_opengraph-title":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les","_yoast_wpseo_opengraph-image":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","_nectar_header_bg":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","_nectar_header_bg_height":420,"_hwd_blog_posteur":"1","footnotes":"","_yoast_wpseo_twitter-title":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les","_yoast_wpseo_twitter-image":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg"},"categories":[1622,1609],"tags":[],"class_list":{"0":"post-16981","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-blog-actualites","8":"category-fidelisation-client"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les<\/title>\n<meta name=\"description\" content=\"cannibalisation clients directs : comment les plateformes captent vos fid\u00e8les et comment agir en webmarketing hotel, location saisonniere\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les\" \/>\n<meta property=\"og:description\" content=\"cannibalisation clients directs : comment les plateformes captent vos fid\u00e8les et comment agir en webmarketing hotel, location saisonniere\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/\" \/>\n<meta property=\"og:site_name\" content=\"Cr\u00e9ation Site H\u00f4tellerie &amp; Tourisme | Hotel Web Design\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/hotelwebd\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-11T06:05:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg\" \/>\n<meta name=\"author\" content=\"blog\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/\"},\"author\":{\"name\":\"blog\",\"@id\":\"https:\/\/hotel-webdesign.com\/#\/schema\/person\/f49acf87afa5d978a1725aa44cf382eb\"},\"headline\":\"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les\",\"datePublished\":\"2026-03-11T06:05:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/\"},\"wordCount\":4435,\"publisher\":{\"@id\":\"https:\/\/hotel-webdesign.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg\",\"articleSection\":[\"blog actualites\",\"Fid\u00e9lisation client\"],\"inLanguage\":\"es\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/\",\"url\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/\",\"name\":\"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les\",\"isPartOf\":{\"@id\":\"https:\/\/hotel-webdesign.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg\",\"datePublished\":\"2026-03-11T06:05:29+00:00\",\"description\":\"cannibalisation clients directs : comment les plateformes captent vos fid\u00e8les et comment agir en webmarketing hotel, location saisonniere\",\"breadcrumb\":{\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage\",\"url\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg\",\"contentUrl\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg\",\"width\":1600,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/hotel-webdesign.com\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/hotel-webdesign.com\/#website\",\"url\":\"https:\/\/hotel-webdesign.com\/\",\"name\":\"Hotel Web Design\",\"description\":\"Agence Web H\u00f4tels Restaurants\",\"publisher\":{\"@id\":\"https:\/\/hotel-webdesign.com\/#organization\"},\"alternateName\":\"Agence Web Hotels Restaurants\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/hotel-webdesign.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/hotel-webdesign.com\/#organization\",\"name\":\"Hotel Web Design\",\"url\":\"https:\/\/hotel-webdesign.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/hotel-webdesign.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/11\/Hotel-Web-Design-logo-v2-version-grise.png\",\"contentUrl\":\"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/11\/Hotel-Web-Design-logo-v2-version-grise.png\",\"width\":497,\"height\":181,\"caption\":\"Hotel Web Design\"},\"image\":{\"@id\":\"https:\/\/hotel-webdesign.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/hotelwebd\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/hotel-webdesign.com\/#\/schema\/person\/f49acf87afa5d978a1725aa44cf382eb\",\"name\":\"blog\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/hotel-webdesign.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/876a614fbc0c97ce4f5f6a95482e89a7d79387c0bd1ee7da0017566e317649a1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/876a614fbc0c97ce4f5f6a95482e89a7d79387c0bd1ee7da0017566e317649a1?s=96&d=mm&r=g\",\"caption\":\"blog\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles","description":"canibalizaci\u00f3n de clientes directos : c\u00f3mo las plataformas captan a sus fieles y c\u00f3mo actuar en webmarketing hotelero, alquiler vacacional","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/","og_locale":"es_ES","og_type":"article","og_title":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les","og_description":"cannibalisation clients directs : comment les plateformes captent vos fid\u00e8les et comment agir en webmarketing hotel, location saisonniere","og_url":"https:\/\/hotel-webdesign.com\/es\/por-que-las-plataformas-de-reservas-captan-a-tus-clientes-fieles\/","og_site_name":"Cr\u00e9ation Site H\u00f4tellerie &amp; Tourisme | Hotel Web Design","article_publisher":"https:\/\/www.facebook.com\/hotelwebd","article_published_time":"2026-03-11T06:05:29+00:00","og_image":[{"url":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","type":"","width":"","height":""}],"author":"blog","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#article","isPartOf":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/"},"author":{"name":"blog","@id":"https:\/\/hotel-webdesign.com\/#\/schema\/person\/f49acf87afa5d978a1725aa44cf382eb"},"headline":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les","datePublished":"2026-03-11T06:05:29+00:00","mainEntityOfPage":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/"},"wordCount":4435,"publisher":{"@id":"https:\/\/hotel-webdesign.com\/#organization"},"image":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage"},"thumbnailUrl":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","articleSection":["blog actualites","Fid\u00e9lisation client"],"inLanguage":"es"},{"@type":"WebPage","@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/","url":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/","name":"Por qu\u00e9 las plataformas de reservas captan a sus clientes fieles","isPartOf":{"@id":"https:\/\/hotel-webdesign.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage"},"image":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage"},"thumbnailUrl":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","datePublished":"2026-03-11T06:05:29+00:00","description":"canibalizaci\u00f3n de clientes directos : c\u00f3mo las plataformas captan a sus fieles y c\u00f3mo actuar en webmarketing hotelero, alquiler vacacional","breadcrumb":{"@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#primaryimage","url":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","contentUrl":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2025\/12\/hotel-web-marketing-location-saisonniere-hotellerie-conseils-web-deisgn-xrvdyzrgdw4.jpg","width":1600,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/hotel-webdesign.com\/pourquoi-les-plateformes-de-reservation-captent-vos-clients-fideles\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/hotel-webdesign.com\/es\/"},{"@type":"ListItem","position":2,"name":"Pourquoi les plateformes de r\u00e9servation captent vos clients fid\u00e8les"}]},{"@type":"WebSite","@id":"https:\/\/hotel-webdesign.com\/#website","url":"https:\/\/hotel-webdesign.com\/","name":"Dise\u00f1o web de hoteles","description":"Agencia Web Hoteles Restaurantes","publisher":{"@id":"https:\/\/hotel-webdesign.com\/#organization"},"alternateName":"Agence Web Hotels Restaurants","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/hotel-webdesign.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/hotel-webdesign.com\/#organization","name":"Dise\u00f1o web de hoteles","url":"https:\/\/hotel-webdesign.com\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/hotel-webdesign.com\/#\/schema\/logo\/image\/","url":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/11\/Hotel-Web-Design-logo-v2-version-grise.png","contentUrl":"https:\/\/hotel-webdesign.com\/wp-content\/uploads\/2019\/11\/Hotel-Web-Design-logo-v2-version-grise.png","width":497,"height":181,"caption":"Hotel Web Design"},"image":{"@id":"https:\/\/hotel-webdesign.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/hotelwebd"]},{"@type":"Person","@id":"https:\/\/hotel-webdesign.com\/#\/schema\/person\/f49acf87afa5d978a1725aa44cf382eb","name":"blog","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/hotel-webdesign.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/876a614fbc0c97ce4f5f6a95482e89a7d79387c0bd1ee7da0017566e317649a1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/876a614fbc0c97ce4f5f6a95482e89a7d79387c0bd1ee7da0017566e317649a1?s=96&d=mm&r=g","caption":"blog"}}]}},"_links":{"self":[{"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/posts\/16981","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/comments?post=16981"}],"version-history":[{"count":0,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/posts\/16981\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/media\/16806"}],"wp:attachment":[{"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/media?parent=16981"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/categories?post=16981"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/hotel-webdesign.com\/es\/wp-json\/wp\/v2\/tags?post=16981"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}