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Creation Site Internet Campinghotel web marketing

Camping Website Creation

The web agency for campsites.

Tailor-made solutions for the outdoor hotel industry

Depuis 2014 décennie, Hotel Web Design propose des solutions web sur mesure et clés en mains pour les campsites. La creation of a website to the latest web standards is an essential step for any campsite wishing to meet, internationalise and build customer loyalty.

Les sites responsives que nous créons vous permettent de garder la main sur les contenus publiés: de rectifier les tarifs, photos ou textes de manière indépendante sur le your campsite's website. 

Nous travaillons avec tous les principaux prestataires web du milieu tels que les moteurs de reservation Reservit, D-EDGE mais aussi des PMS et planning spécifiques aux campings tels que Thélis, Sequoiasoft ou Wingestsoft.

Web design for campsite websites

The essential features of campsites

A campsite's website is often the first thing that holidaymakers see.
It's the place to go if you're planning a holiday in a tent, caravan or mobile home.
That's why we've designed immersive, modern campsite websites that make booking easy.
Our expertise in this field enables us to define precisely the essential elements that a campsite must incorporate to be effective,
elements that you will find again examples of campsites below:

Visual immersion from the very first second

A campsite website should make you want to pitch a tent or book a mobile home in just a few clicks. To achieve this, aerial photos and videos of the estate, pitches, unusual accommodation and the natural environment (lake, forest, mountains, beach) immediately transport the web user into the holiday experience.

An integrated, intuitive booking system

Simple booking is essential for a campsite website: clear calendar, choice of pitch or accommodation, personalised options (pets allowed, electricity, baby bed, etc.), secure payment. Users should be able to book their stay in three clicks without leaving the site.

A detailed presentation of the accommodation

Each type of accommodation deserves a clear and attractive description: photos, capacities, equipment included, map or plan of the pitch. The aim is to reassure and help campers to compare and choose the option best suited to their needs.

Promoting services and activities

Heated swimming pool, restaurant, children's club, themed evenings, bike hire... All these assets need to be visible and promoted. They are often the decisive factor in choosing a campsite. Presenting the nearby tourist activities (beaches, walks, cultural heritage) also helps to give an overall picture of the stay.

Smooth, mobile-friendly browsing

The majority of bookings are now made from a smartphone. A campsite website must therefore be fast, ergonomic and perfectly readable on all screens. Navigation must be intuitive, with direct access to key pages: accommodation, prices, reservations.

Local optimisation and SEO for tourism

To appear at the top of searches ("campsite by the sea in Brittany", "family campsite in Provence"), the site must be designed for natural referencing. Pages dedicated to the surrounding area, activities and specific local features will increase the campsite's visibility with targeted customers.
1. Visual immersion from the very first second
2. An integrated, intuitive booking system
3. A detailed presentation of the accommodation
4. Promoting services and activities
5. Smooth, mobile-friendly browsing
6. Local optimisation and SEO for tourism

Hotel Web Design is a Google partner with the Google Hotelsincluding our customers enjoy every dayGoogle search: information about your accommodation, availability and prices is sent continuously to the search engine, which displays free booking links from the Google search directly to your booking page. These free links represent between 10% and 15% of additional commission-free bookings for our customers! Read our article on free booking links from Google

Responsive website

Uncompromising mobile compatibility

In a world where the majority of online interactions take place via mobile, it's imperative to offer a seamless, fluid experience. Mobile consultations by our campsite customers account for around 70 to 90% of visitors! In the age of mobile browsing, your site needs to be optimised for mobiles first.

That's why we ensure that every site in our camping range offers intuitive, fast and enjoyable navigation, whatever the screen size. More than just responsive design, we create immersive mobile experiences that maximise direct bookings and visitor engagement.

Contact us today

Hotel Web Design is the web agency 100% dedicated to the hotel industryWe can help you with all aspects of digital communication for your accommodation: booking websites, natural referencing specialising in the hotel industry, Google Ads referencing and Google Hotel Ads, social networking campaigns, graphic charters and logos for hotels.
Make an appointment today for free advice on how to optimise the digital management of your accommodation. 

Take advantage of the performance of an agency specialising in campsites and outdoor accommodation

Referencing

We implement specific SEO strategies to optimise your campsite. This includes optimising text and images, improving page load speed and implementing effective meta tags. We ensure that the site's structure is adapted for better indexing by search engines, while guaranteeing a smooth and pleasant user experience. These technical optimisations help to improve your positioning and attract more qualified visitors.

3.0 analysis tools

Digital marketing gives you access to precise statistics on your site's performance, directly from your back-office dashboard. At a glance, you can view key data such as conversion rates, time spent on each page, visits, entry and exit pages, and the geographical distribution of your visitors. Thanks to our integrated analysis tools, you can monitor your performance simply and effectively, while gaining a complete overview of your site's activity.

Security

Using advanced security solutions, our defence systems are designed to effectively prevent common attacks, ensure data integrity, and provide ongoing protection against emerging threats. We implement robust security protocols to protect sensitive information from unauthorised access. This includes the use of SSL certificates to secure communications between the server and users, as well as web application firewalls (WAF).

Keeping an eye on things

We work constantly to ensure that your websites are fluid and efficient. We maintain and update all the elements of your site. Modules are regularly adapted to offer you functionalities in line with your objectives. Our robots systematically check, at short intervals, that each of your pages is online and that there are no bugs.

Your site, your rules

We'll work with you to build a site that reflects who you are. Without compromise.

Campsite reservation website

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Booking services for campsites

  • Our offer for campsites / open-air hotel business includes the following special features
  • A website " Responsive Design / Mobile First"  (mobile-friendly) and scalable.
  • Installing your booking engine or our driving force non-commissioned and synchronised with OTAs and free Google booking links
  • Optimised code and declaration of your new site search engines
  • For greater international visibility, the sites we create are multilingual. This means that your campsite site is also visible in the country of origin of your foreign customers. This is a decisive competitive advantage in terms of referencing.
  • From optimised keywords to generate maximum traffic to your website. To do this, a keyword study will be carried out beforehand, and a meeting will be held with you to determine the best referencing opportunities for your campsite.
  • Installation of Google Analytics to monitor the website's performance.
  • Setting up a user interface so that you can make your own independent changes to content, prices and images
  • Training to this user interface

 

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Ready for more direct bookings? 

Contact us today

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