blog news 02/11/2026 How to build a credible alternative to OTAs Yes, it is possible to build a credible strategy to develop direct bookings, by… blog
blog news 28/10/2026 Why relying on Booking is a business risk Yes, relying on Booking or another major intermediary is a business risk as soon as a… blog
blog news 23/10/2026 How to anticipate the evolution of booking platforms Anticipating the evolution of booking platforms involves following three trends: technology, … blog
blog news 18/10/2026 Why a hospitality specialist agency makes a difference An agency specialising in the hospitality sector makes a difference because it works with the… blog
blog news 13/10/2026 Hotel website and long-term strategy in response to platforms Yes, a well-designed hotel website can become the foundation of a sustainable strategy to increase… blog
blog newsDigital distribution 01/10/2026 How to regain control of your online distribution online distribution control Regain control without severing ties with platforms La… blog
blog newsHotel distribution 26/09/2026 Why OTAs win when your website is poorly optimised hotel direct booking When your website hesitates, OTAs rake in the winnings You invest in… blog
blog newsHotel marketing 21/09/2026 The role of content in direct booking content for direct booking Content that sells even before the booking engine The… blog
blog newsDigital persuasion 16/09/2026 Why your website needs to become more compelling than Booking direct hotel bookings Why your website needs to become more compelling than Booking You haven’t… blog
blog newsDigital strategy 11/09/2026 How to turn your website into a priority channel main website channel: this is the most profitable (and most difficult) objective when… blog