blog newsHotel distribution 21/03/2026 The true cost of Booking and Airbnb commissions on a hotel’s profitability booking airbnb hotel commissions When the commission is only the visible part of the iceberg On… blog
blog newsDirect bookings 16/03/2026 How to turn Booking visitors into direct customers direct hotel bookings: Booking brings you volume, but it can also take it away from you… blog
blog newsCustomer loyalty 11/03/2026 Why booking platforms capture your loyal customers cannibalisation of direct customers Why your best customers come back… but not to you You have already… blog
blog newsHotel marketing 06/03/2026 Hotel website: investment or unnecessary cost hotel website: investment or unnecessary cost? The question often comes up among… blog
blog newsHotel web design 01/03/2026 How good web design can double direct bookings web design direct bookings: doubling your direct sales is not down to a trick… blog
blog newsDirect booking 26/02/2026 The mistakes that push your customers to book on Booking rather than on your website direct hotel bookings Mistake no. 1: your website inspires less trust than Booking If a… blog
blog newsTourism marketing 21/02/2026 Why a “brochure” website is no longer enough for a hotel or a holiday rental hotel brochure website: for years, a simple presentation page + photos + form… blog
blog newsDirect bookings 16/02/2026 How to increase direct bookings without increasing your marketing budget increase direct bookings without increasing your marketing budget: the reallocation method rather than… blog
blog newsHotel brand 11/02/2026 The limits of Booking and Airbnb in building a hotel brand booking airbnb dependency When the platform becomes the shop window, the brand fades The platforms of… blog
blog newsDirect sales 06/02/2026 How a web agency helps a hotel regain control of its sales hotel web agency Regain control of direct sales without disrupting the existing distribution… blog